#BF344A#BF344A

#BF344A is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.1% C 0.175 H 16.5°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#BF344A
RGB	rgb(191, 52, 74)
HSL	hsl(351, 57%, 48%)
HSV	hsv(351, 73%, 75%)
CMYK	cmyk(0%, 72.8%, 61.3%, 25.1%)
CIE-LAB	lab(44.28, 56.01, 20.42)
CIE-LCH	lch(44.28, 59.62, 20.03°)
OKLab	oklab(54.15% 0.1675 0.0497)
OKLCH	oklch(54.15% 0.175 16.5)
XYZ	xyz(23.9523, 14.0302, 7.9241)
Luminance	0.1403 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BF344A #34BFA9

analogous

#BF348F #BF344A #BF6434

triadic

#BF344A #4ABF34 #344ABF

tetradic

#BF344A #8FBF34 #34BFA9 #6434BF

square

#BF344A #8FBF34 #34BFA9 #6434BF

split-complementary

#BF344A #34BF64 #348FBF

monochromatic

#5F1A25 #8F2737 #BF344A #D35D70 #E08D9A

Accessibility & contrast

On white

5.52

#BF344A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#BF344A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BF344A

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BF344A	#FFFFFF	#000000	##FFFFFF
##BF344A	1.00	5.52	3.81	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A564A

Deuteranopia (green-blind)

#7D7346

Tritanopia (blue-blind)

#D1043D

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bf344a;
/* rgb */ color: rgb(191, 52, 74);
/* oklch */ color: oklch(54.1% 0.175 16.5);

Tailwind

colors: {
  custom: {
    50: '#d9767c',
    500: '#bf344a',
    950: '#000000',
  },
}

SCSS

$custom: #bf344a;
$custom-light: #d9767c;
$custom-dark: #000000;

JSON

{
  "hex": "#bf344a",
  "rgb": {
    "r": 191,
    "g": 52,
    "b": 74
  },
  "hsl": {
    "h": 350.504,
    "s": 57.202,
    "l": 47.647
  },
  "oklch": {
    "l": 0.54149,
    "c": 0.17468,
    "h": 16.5
  },
  "luminance": 0.14027
}

Semantic roles & 50–950 ramp

primary

#BF344A

secondary

#84CABF

accent

#E0C847

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BF344A

Body copy rendered with the generated semantic roles for this colour.

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