#BD4DA1#BD4DA1

#BD4DA1 is a mid, vivid pink. Relative luminance 0.187; OKLCH L 59.4% C 0.173 H 338.5°. Best body text is #000000 at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#BD4DA1
RGB	rgb(189, 77, 161)
HSL	hsl(315, 46%, 52%)
HSV	hsv(315, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 14.8%, 25.9%)
CIE-LAB	lab(50.34, 54.78, -23.59)
CIE-LCH	lch(50.34, 59.64, 336.70°)
OKLab	oklab(59.45% 0.1613 -0.0636)
OKLCH	oklch(59.45% 0.173 338.5)
XYZ	xyz(30.0736, 18.7022, 35.7373)
Luminance	0.1870 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4DA1 #4DBD69

analogous

#A14DBD #BD4DA1 #BD4D69

triadic

#BD4DA1 #A1BD4D #4DA1BD

tetradic

#BD4DA1 #BDA14D #4DBD69 #4D69BD

square

#BD4DA1 #BDA14D #4DBD69 #4D69BD

split-complementary

#BD4DA1 #69BD4D #4DBDA1

monochromatic

#692758 #95377E #BD4DA1 #CE7AB9 #DEA6D0

Accessibility & contrast

On white

4.43

#BD4DA1 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.74

#BD4DA1 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4DA1

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4DA1	#FFFFFF	#000000	##000000
##BD4DA1	1.00	4.43	4.74	4.74
#FFFFFF	4.43	1.00	21.00	21.00
#000000	4.74	21.00	1.00	1.00
##000000	4.74	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#516DA4

Deuteranopia (green-blind)

#727E9E

Tritanopia (blue-blind)

#C75170

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bd4da1;
/* rgb */ color: rgb(189, 77, 161);
/* oklch */ color: oklch(59.4% 0.173 338.5);

Tailwind

colors: {
  custom: {
    50: '#d485bd',
    500: '#bd4da1',
    950: '#000000',
  },
}

SCSS

$custom: #bd4da1;
$custom-light: #d485bd;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4da1",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 161
  },
  "hsl": {
    "h": 315,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.59446,
    "c": 0.17338,
    "h": 338.5
  },
  "luminance": 0.187
}

Semantic roles & 50–950 ramp

primary

#BD4DA1

secondary

#9ACBA7

accent

#D67352

background

#FDF8FB

surface

#FAF0F6

border

#D3CBD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD4DA1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →