#BD4D98#BD4D98

#BD4D98 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.1% C 0.167 H 342.5°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D98
RGB	rgb(189, 77, 152)
HSL	hsl(320, 46%, 52%)
HSV	hsv(320, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 19.6%, 25.9%)
CIE-LAB	lab(49.97, 53.43, -18.82)
CIE-LCH	lch(49.97, 56.65, 340.60°)
OKLab	oklab(59.06% 0.1594 -0.0503)
OKLCH	oklch(59.06% 0.167 342.5)
XYZ	xyz(29.3084, 18.3961, 31.7069)
Luminance	0.1839 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D98 #4DBD72

analogous

#AA4DBD #BD4D98 #BD4D60

triadic

#BD4D98 #98BD4D #4D98BD

tetradic

#BD4D98 #BDAA4D #4DBD72 #4D60BD

square

#BD4D98 #BDAA4D #4DBD72 #4D60BD

split-complementary

#BD4D98 #60BD4D #4DBDAA

monochromatic

#692753 #953776 #BD4D98 #CE7AB2 #DEA6CC

Accessibility & contrast

On white

4.49

#BD4D98 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#BD4D98 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4D98

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D98	#FFFFFF	#000000	##000000
##BD4D98	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#556B9A

Deuteranopia (green-blind)

#757E95

Tritanopia (blue-blind)

#C84E6C

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4d98;
/* rgb */ color: rgb(189, 77, 152);
/* oklch */ color: oklch(59.1% 0.167 342.5);

Tailwind

colors: {
  custom: {
    50: '#d485b6',
    500: '#bd4d98',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d98;
$custom-light: #d485b6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d98",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 152
  },
  "hsl": {
    "h": 319.821,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.59059,
    "c": 0.16709,
    "h": 342.5
  },
  "luminance": 0.18394
}

Semantic roles & 50–950 ramp

primary

#BD4D98

secondary

#9ACBAB

accent

#D67E52

background

#FDF8FB

surface

#FAF0F6

border

#D3CBD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4D98

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →