#BD4D91#BD4D91

#BD4D91 is a mid, vivid pink. Relative luminance 0.182; OKLCH L 58.8% C 0.163 H 345.8°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D91
RGB	rgb(189, 77, 145)
HSL	hsl(324, 46%, 52%)
HSV	hsv(324, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 23.3%, 25.9%)
CIE-LAB	lab(49.71, 52.43, -15.06)
CIE-LCH	lch(49.71, 54.55, 343.97°)
OKLab	oklab(58.77% 0.1577 -0.0398)
OKLCH	oklch(58.77% 0.163 345.8)
XYZ	xyz(28.7519, 18.1736, 28.7762)
Luminance	0.1817 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D91 #4DBD79

analogous

#B14DBD #BD4D91 #BD4D59

triadic

#BD4D91 #91BD4D #4D91BD

tetradic

#BD4D91 #BDB14D #4DBD79 #4D59BD

square

#BD4D91 #BDB14D #4DBD79 #4D59BD

split-complementary

#BD4D91 #59BD4D #4DBDB1

monochromatic

#69274F #953770 #BD4D91 #CE7AAD #DEA6C8

Accessibility & contrast

On white

4.53

#BD4D91 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#BD4D91 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4D91

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D91	#FFFFFF	#000000	##000000
##BD4D91	1.00	4.53	4.63	4.63
#FFFFFF	4.53	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#586A93

Deuteranopia (green-blind)

#787D8E

Tritanopia (blue-blind)

#C94B68

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd4d91;
/* rgb */ color: rgb(189, 77, 145);
/* oklch */ color: oklch(58.8% 0.163 345.8);

Tailwind

colors: {
  custom: {
    50: '#d484b1',
    500: '#bd4d91',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d91;
$custom-light: #d484b1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d91",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 145
  },
  "hsl": {
    "h": 323.571,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.58773,
    "c": 0.1626,
    "h": 345.8
  },
  "luminance": 0.18171
}

Semantic roles & 50–950 ramp

primary

#BD4D91

secondary

#9ACBAE

accent

#D68652

background

#FDF8FA

surface

#FAF0F5

border

#D3CBCF

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD4D91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →