#BD4D59#BD4D59

#BD4D59 is a mid, vivid red. Relative luminance 0.168; OKLCH L 57.0% C 0.144 H 16.5°. Best body text is #FFFFFF at 4.81:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D59
RGB	rgb(189, 77, 89)
HSL	hsl(354, 46%, 52%)
HSV	hsv(354, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 52.9%, 25.9%)
CIE-LAB	lab(48.07, 46.08, 16.31)
CIE-LCH	lch(48.07, 48.88, 19.49°)
OKLab	oklab(57.02% 0.1385 0.0409)
OKLCH	oklch(57.02% 0.144 16.5)
XYZ	xyz(25.4454, 16.8509, 11.3618)
Luminance	0.1685 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D59 #4DBDB1

analogous

#BD4D91 #BD4D59 #BD794D

triadic

#BD4D59 #59BD4D #4D59BD

tetradic

#BD4D59 #91BD4D #4DBDB1 #794DBD

square

#BD4D59 #91BD4D #4DBDB1 #794DBD

split-complementary

#BD4D59 #4DBD79 #4D91BD

monochromatic

#69272E #953741 #BD4D59 #CE7A83 #DEA6AC

Accessibility & contrast

On white

4.81

#BD4D59 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.37

#BD4D59 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D59

4.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D59	#FFFFFF	#000000	##FFFFFF
##BD4D59	1.00	4.81	4.37	4.81
#FFFFFF	4.81	1.00	21.00	1.00
#000000	4.37	21.00	1.00	21.00
##FFFFFF	4.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#676459

Deuteranopia (green-blind)

#837B56

Tritanopia (blue-blind)

#CE3B52

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4d59;
/* rgb */ color: rgb(189, 77, 89);
/* oklch */ color: oklch(57.0% 0.144 16.5);

Tailwind

colors: {
  custom: {
    50: '#d68387',
    500: '#bd4d59',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d59;
$custom-light: #d68387;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d59",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 89
  },
  "hsl": {
    "h": 353.571,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.57019,
    "c": 0.14437,
    "h": 16.5
  },
  "luminance": 0.16848
}

Semantic roles & 50–950 ramp

primary

#BD4D59

secondary

#9ACBC6

accent

#D6C752

background

#FDF8F8

surface

#FBEFEF

border

#D4CACA

text

#150B0B

muted

#837C7C

Preview Lab

Preview with #BD4D59

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →