#BD4D72#BD4D72

#BD4D72 is a mid, vivid pink. Relative luminance 0.173; OKLCH L 57.7% C 0.148 H 2.3°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D72
RGB	rgb(189, 77, 114)
HSL	hsl(340, 46%, 52%)
HSV	hsv(340, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 39.7%, 25.9%)
CIE-LAB	lab(48.69, 48.54, 2.06)
CIE-LCH	lch(48.69, 48.58, 2.43°)
OKLab	oklab(57.69% 0.148 0.0059)
OKLCH	oklch(57.69% 0.148 2.3)
XYZ	xyz(26.6790, 17.3444, 17.8591)
Luminance	0.1734 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D72 #4DBD98

analogous

#BD4DAA #BD4D72 #BD604D

triadic

#BD4D72 #72BD4D #4D72BD

tetradic

#BD4D72 #AABD4D #4DBD98 #604DBD

square

#BD4D72 #AABD4D #4DBD98 #604DBD

split-complementary

#BD4D72 #4DBD60 #4DAABD

monochromatic

#69273D #953756 #BD4D72 #CE7A95 #DEA6B9

Accessibility & contrast

On white

4.70

#BD4D72 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BD4D72 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D72

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D72	#FFFFFF	#000000	##FFFFFF
##BD4D72	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#626673

Deuteranopia (green-blind)

#7F7C6F

Tritanopia (blue-blind)

#CC425B

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd4d72;
/* rgb */ color: rgb(189, 77, 114);
/* oklch */ color: oklch(57.7% 0.148 2.3);

Tailwind

colors: {
  custom: {
    50: '#d5849a',
    500: '#bd4d72',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d72;
$custom-light: #d5849a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d72",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 114
  },
  "hsl": {
    "h": 340.179,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.57686,
    "c": 0.14813,
    "h": 2.3
  },
  "luminance": 0.17341
}

Semantic roles & 50–950 ramp

primary

#BD4D72

secondary

#9ACBBB

accent

#D6AA52

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0E

muted

#837C7E

Preview Lab

Preview with #BD4D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →