#BD4D65#BD4D65

#BD4D65 is a mid, vivid red. Relative luminance 0.171; OKLCH L 57.3% C 0.145 H 9.7°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).

Color values

HEX#BD4D65
RGBrgb(189, 77, 101)
HSLhsl(347, 46%, 52%)
HSVhsv(347, 59%, 74%)
CMYKcmyk(0%, 59.3%, 46.6%, 25.9%)
CIE-LABlab(48.35, 47.18, 9.44)
CIE-LCHlch(48.35, 48.11, 11.31°)
OKLaboklab(57.32% 0.1432 0.0245)
OKLCHoklch(57.32% 0.145 9.7)
XYZxyz(25.9910, 17.0692, 14.2354)
Luminance0.1707 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4D65 #4DBDA5
analogous
#BD4D9D #BD4D65 #BD6D4D
triadic
#BD4D65 #65BD4D #4D65BD
tetradic
#BD4D65 #9DBD4D #4DBDA5 #6D4DBD
square
#BD4D65 #9DBD4D #4DBDA5 #6D4DBD
split-complementary
#BD4D65 #4DBD6D #4D9DBD
monochromatic
#692735 #95374C #BD4D65 #CE7A8C #DEA6B2

Accessibility & contrast

On white

4.76
#BD4D65 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.41
#BD4D65 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D65
4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4D65#FFFFFF#000000##FFFFFF
##BD4D651.004.764.414.76
#FFFFFF4.761.0021.001.00
#0000004.4121.001.0021.00
##FFFFFF4.761.0021.001.00

Color blindness preview

Protanopia (red-blind)
#656565
Deuteranopia (green-blind)
#817B62
Tritanopia (blue-blind)
#CD3E56
Achromatopsia (no color)
#737373

Design tokens & code

CSS
--color: #bd4d65;
/* rgb */ color: rgb(189, 77, 101);
/* oklch */ color: oklch(57.3% 0.145 9.7);
Tailwind
colors: {
  custom: {
    50: '#d58490',
    500: '#bd4d65',
    950: '#000000',
  },
}
SCSS
$custom: #bd4d65;
$custom-light: #d58490;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4d65",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 101
  },
  "hsl": {
    "h": 347.143,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.57316,
    "c": 0.14526,
    "h": 9.7
  },
  "luminance": 0.17066
}

Semantic roles & 50–950 ramp

primary
#BD4D65
secondary
#9ACBC1
accent
#D6B952
background
#FDF8F8
surface
#FBEFF0
border
#D4CACB
text
#150B0C
muted
#837C7D

Preview Lab

Preview with #BD4D65

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4D65 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva