#BD4C27#BD4C27

#BD4C27 is a mid, vivid red. Relative luminance 0.161; OKLCH L 56.1% C 0.154 H 38.0°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD4C27
RGB	rgb(189, 76, 39)
HSL	hsl(15, 66%, 45%)
HSV	hsv(15, 79%, 74%)
CMYK	cmyk(0%, 59.8%, 79.4%, 25.9%)
CIE-LAB	lab(47.15, 43.55, 43.68)
CIE-LCH	lch(47.15, 61.68, 45.09°)
OKLab	oklab(56.09% 0.1217 0.0949)
OKLCH	oklch(56.09% 0.154 38)
XYZ	xyz(23.9395, 16.1375, 3.7733)
Luminance	0.1613 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4C27 #2798BD

analogous

#BD274D #BD4C27 #BD9727

triadic

#BD4C27 #27BD4C #4C27BD

tetradic

#BD4C27 #4DBD27 #2798BD #9727BD

square

#BD4C27 #4DBD27 #2798BD #9727BD

split-complementary

#BD4C27 #27BD97 #274DBD

monochromatic

#582312 #8A381D #BD4C27 #D96C48 #E4957B

Accessibility & contrast

On white

4.97

#BD4C27 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.23

#BD4C27 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4C27

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4C27	#FFFFFF	#000000	##FFFFFF
##BD4C27	1.00	4.97	4.23	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.23	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C6022

Deuteranopia (green-blind)

#887923

Tritanopia (blue-blind)

#D03144

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4c27;
/* rgb */ color: rgb(189, 76, 39);
/* oklch */ color: oklch(56.1% 0.154 38.0);

Tailwind

colors: {
  custom: {
    50: '#d98264',
    500: '#bd4c27',
    950: '#000000',
  },
}

SCSS

$custom: #bd4c27;
$custom-light: #d98264;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4c27",
  "rgb": {
    "r": 189,
    "g": 76,
    "b": 39
  },
  "hsl": {
    "h": 14.8,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.56089,
    "c": 0.15433,
    "h": 38
  },
  "luminance": 0.16134
}

Semantic roles & 50–950 ramp

primary

#BD4C27

secondary

#74B6CC

accent

#BFE93F

background

#FEF8F6

surface

#FDEFEB

border

#D5CAC6

text

#160B05

muted

#847C7A

Preview Lab

Preview with #BD4C27

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →