#BD4A78#BD4A78

#BD4A78 is a mid, vivid pink. Relative luminance 0.171; OKLCH L 57.5% C 0.154 H 358.2°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD4A78
RGB	rgb(189, 74, 120)
HSL	hsl(336, 47%, 52%)
HSV	hsv(336, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 36.5%, 25.9%)
CIE-LAB	lab(48.35, 50.59, -2.06)
CIE-LCH	lch(48.35, 50.63, 357.66°)
OKLab	oklab(57.49% 0.1544 -0.0048)
OKLCH	oklch(57.49% 0.154 358.2)
XYZ	xyz(26.8267, 17.0754, 19.6488)
Luminance	0.1707 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4A78 #4ABD8F

analogous

#BD4AB2 #BD4A78 #BD564A

triadic

#BD4A78 #78BD4A #4A78BD

tetradic

#BD4A78 #B2BD4A #4ABD8F #564ABD

square

#BD4A78 #B2BD4A #4ABD8F #564ABD

split-complementary

#BD4A78 #4ABD56 #4AB2BD

monochromatic

#672640 #94365C #BD4A78 #CD7799 #DEA4BB

Accessibility & contrast

On white

4.76

#BD4A78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.41

#BD4A78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4A78

4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4A78	#FFFFFF	#000000	##FFFFFF
##BD4A78	1.00	4.76	4.41	4.76
#FFFFFF	4.76	1.00	21.00	1.00
#000000	4.41	21.00	1.00	21.00
##FFFFFF	4.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E6579

Deuteranopia (green-blind)

#7C7B75

Tritanopia (blue-blind)

#CB405C

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd4a78;
/* rgb */ color: rgb(189, 74, 120);
/* oklch */ color: oklch(57.5% 0.154 358.2);

Tailwind

colors: {
  custom: {
    50: '#d5829e',
    500: '#bd4a78',
    950: '#000000',
  },
}

SCSS

$custom: #bd4a78;
$custom-light: #d5829e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4a78",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 120
  },
  "hsl": {
    "h": 336,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.57493,
    "c": 0.15446,
    "h": 358.2
  },
  "luminance": 0.17072
}

Semantic roles & 50–950 ramp

primary

#BD4A78

secondary

#98CBB6

accent

#D6A152

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0E

muted

#837C7E

Preview Lab

Preview with #BD4A78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →