#BD4AB2#BD4AB2

#BD4AB2 is a mid, vivid purple. Relative luminance 0.189; OKLCH L 59.9% C 0.191 H 331.6°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AB2
RGB	rgb(189, 74, 178)
HSL	hsl(306, 47%, 52%)
HSV	hsv(306, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 5.8%, 25.9%)
CIE-LAB	lab(50.61, 58.80, -33.14)
CIE-LCH	lch(50.61, 67.50, 330.59°)
OKLab	oklab(59.89% 0.1679 -0.0908)
OKLCH	oklch(59.89% 0.191 331.6)
XYZ	xyz(31.4709, 18.9330, 44.1077)
Luminance	0.1893 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AB2 #4ABD55

analogous

#8F4ABD #BD4AB2 #BD4A79

triadic

#BD4AB2 #B2BD4A #4AB2BD

tetradic

#BD4AB2 #BD8F4A #4ABD55 #4A79BD

square

#BD4AB2 #BD8F4A #4ABD55 #4A79BD

split-complementary

#BD4AB2 #79BD4A #4ABD8F

monochromatic

#672661 #94368B #BD4AB2 #CD77C5 #DEA4D8

Accessibility & contrast

On white

4.39

#BD4AB2 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.79

#BD4AB2 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AB2

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AB2	#FFFFFF	#000000	##000000
##BD4AB2	1.00	4.39	4.79	4.79
#FFFFFF	4.39	1.00	21.00	21.00
#000000	4.79	21.00	1.00	1.00
##000000	4.79	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#446EB5

Deuteranopia (green-blind)

#6A7EAF

Tritanopia (blue-blind)

#C45477

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bd4ab2;
/* rgb */ color: rgb(189, 74, 178);
/* oklch */ color: oklch(59.9% 0.191 331.6);

Tailwind

colors: {
  custom: {
    50: '#d484c9',
    500: '#bd4ab2',
    950: '#000000',
  },
}

SCSS

$custom: #bd4ab2;
$custom-light: #d484c9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4ab2",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 178
  },
  "hsl": {
    "h": 305.739,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59892,
    "c": 0.19083,
    "h": 331.6
  },
  "luminance": 0.18931
}

Semantic roles & 50–950 ramp

primary

#BD4AB2

secondary

#98CB9D

accent

#D65E52

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD4AB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →