#BD49A3#BD49A3

#BD49A3 is a mid, vivid pink. Relative luminance 0.182; OKLCH L 59.1% C 0.181 H 337.4°. Best body text is #000000 at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD49A3
RGB	rgb(189, 73, 163)
HSL	hsl(313, 47%, 51%)
HSV	hsv(313, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 13.8%, 25.9%)
CIE-LAB	lab(49.77, 56.85, -25.63)
CIE-LCH	lch(49.77, 62.36, 335.73°)
OKLab	oklab(59.06% 0.1669 -0.0694)
OKLCH	oklch(59.06% 0.181 337.4)
XYZ	xyz(29.9801, 18.2307, 36.5831)
Luminance	0.1823 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49A3 #49BD63

analogous

#9D49BD #BD49A3 #BD4969

triadic

#BD49A3 #A3BD49 #49A3BD

tetradic

#BD49A3 #BD9D49 #49BD63 #4969BD

square

#BD49A3 #BD9D49 #49BD63 #4969BD

split-complementary

#BD49A3 #69BD49 #49BD9D

monochromatic

#662558 #93357E #BD49A3 #CD76BA #DEA3D0

Accessibility & contrast

On white

4.52

#BD49A3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.65

#BD49A3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49A3

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49A3	#FFFFFF	#000000	##000000
##BD49A3	1.00	4.52	4.65	4.65
#FFFFFF	4.52	1.00	21.00	21.00
#000000	4.65	21.00	1.00	1.00
##000000	4.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C6BA6

Deuteranopia (green-blind)

#707DA0

Tritanopia (blue-blind)

#C74E6F

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd49a3;
/* rgb */ color: rgb(189, 73, 163);
/* oklch */ color: oklch(59.1% 0.181 337.4);

Tailwind

colors: {
  custom: {
    50: '#d483be',
    500: '#bd49a3',
    950: '#000000',
  },
}

SCSS

$custom: #bd49a3;
$custom-light: #d483be;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49a3",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 163
  },
  "hsl": {
    "h": 313.448,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.59061,
    "c": 0.18074,
    "h": 337.4
  },
  "luminance": 0.18228
}

Semantic roles & 50–950 ramp

primary

#BD49A3

secondary

#97CAA3

accent

#D66F51

background

#FDF8FB

surface

#FAEFF7

border

#D3CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD49A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →