#BD4969#BD4969

#BD4969 is a mid, vivid pink. Relative luminance 0.166; OKLCH L 56.9% C 0.151 H 6.2°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX#BD4969
RGBrgb(189, 73, 105)
HSLhsl(343, 47%, 51%)
HSVhsv(343, 61%, 74%)
CMYKcmyk(0%, 61.4%, 44.4%, 25.9%)
CIE-LABlab(47.76, 49.41, 6.18)
CIE-LCHlch(47.76, 49.80, 7.13°)
OKLaboklab(56.91% 0.1505 0.0164)
OKLCHoklch(56.91% 0.151 6.2)
XYZxyz(25.9204, 16.6069, 15.2023)
Luminance0.1660 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4969 #49BD9D
analogous
#BD49A3 #BD4969 #BD6349
triadic
#BD4969 #69BD49 #4969BD
tetradic
#BD4969 #A3BD49 #49BD9D #6349BD
square
#BD4969 #A3BD49 #49BD9D #6349BD
split-complementary
#BD4969 #49BD63 #49A3BD
monochromatic
#662537 #93354F #BD4969 #CD768E #DEA3B3

Accessibility & contrast

On white

4.86
#BD4969 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.32
#BD4969 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4969
4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4969#FFFFFF#000000##FFFFFF
##BD49691.004.864.324.86
#FFFFFF4.861.0021.001.00
#0000004.3221.001.0021.00
##FFFFFF4.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#61636A
Deuteranopia (green-blind)
#7F7A66
Tritanopia (blue-blind)
#CD3A55
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #bd4969;
/* rgb */ color: rgb(189, 73, 105);
/* oklch */ color: oklch(56.9% 0.151 6.2);
Tailwind
colors: {
  custom: {
    50: '#d58193',
    500: '#bd4969',
    950: '#000000',
  },
}
SCSS
$custom: #bd4969;
$custom-light: #d58193;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4969",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 105
  },
  "hsl": {
    "h": 343.448,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56911,
    "c": 0.15137,
    "h": 6.2
  },
  "luminance": 0.16604
}

Semantic roles & 50–950 ramp

primary
#BD4969
secondary
#97CABC
accent
#D6B251
background
#FDF8F9
surface
#FBEFF1
border
#D4CACB
text
#150B0D
muted
#837C7E

Preview Lab

Preview with #BD4969

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4969 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva