#BD49A0#BD49A0

#BD49A0 is a mid, vivid pink. Relative luminance 0.181; OKLCH L 58.9% C 0.179 H 338.7°. Best body text is #000000 at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#BD49A0
RGB	rgb(189, 73, 160)
HSL	hsl(315, 47%, 51%)
HSV	hsv(315, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 15.3%, 25.9%)
CIE-LAB	lab(49.65, 56.39, -24.06)
CIE-LCH	lch(49.65, 61.31, 336.89°)
OKLab	oklab(58.93% 0.1664 -0.0649)
OKLCH	oklch(58.93% 0.179 338.7)
XYZ	xyz(29.7145, 18.1245, 35.1843)
Luminance	0.1812 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49A0 #49BD66

analogous

#A049BD #BD49A0 #BD4966

triadic

#BD49A0 #A0BD49 #49A0BD

tetradic

#BD49A0 #BDA049 #49BD66 #4966BD

square

#BD49A0 #BDA049 #49BD66 #4966BD

split-complementary

#BD49A0 #66BD49 #49BDA0

monochromatic

#662556 #93357C #BD49A0 #CD76B7 #DEA3CF

Accessibility & contrast

On white

4.54

#BD49A0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.62

#BD49A0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49A0

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49A0	#FFFFFF	#000000	##000000
##BD49A0	1.00	4.54	4.62	4.62
#FFFFFF	4.54	1.00	21.00	21.00
#000000	4.62	21.00	1.00	1.00
##000000	4.62	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E6AA3

Deuteranopia (green-blind)

#717D9D

Tritanopia (blue-blind)

#C74D6E

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd49a0;
/* rgb */ color: rgb(189, 73, 160);
/* oklch */ color: oklch(58.9% 0.179 338.7);

Tailwind

colors: {
  custom: {
    50: '#d483bc',
    500: '#bd49a0',
    950: '#000000',
  },
}

SCSS

$custom: #bd49a0;
$custom-light: #d483bc;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49a0",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 160
  },
  "hsl": {
    "h": 315,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.58925,
    "c": 0.17858,
    "h": 338.7
  },
  "luminance": 0.18122
}

Semantic roles & 50–950 ramp

primary

#BD49A0

secondary

#97CAA4

accent

#D67351

background

#FDF8FB

surface

#FAEFF6

border

#D3CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD49A0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →