#BD4973#BD4973

#BD4973 is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.2% C 0.154 H 0.7°. Best body text is #FFFFFF at 4.81:1 contrast (WCAG AA passes).

Color values

HEX	#BD4973
RGB	rgb(189, 73, 115)
HSL	hsl(338, 47%, 51%)
HSV	hsv(338, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 39.2%, 25.9%)
CIE-LAB	lab(48.04, 50.47, 0.50)
CIE-LCH	lch(48.04, 50.47, 0.57°)
OKLab	oklab(57.21% 0.1541 0.0019)
OKLCH	oklch(57.21% 0.154 0.7)
XYZ	xyz(26.4650, 16.8247, 18.0701)
Luminance	0.1682 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4973 #49BD93

analogous

#BD49AD #BD4973 #BD5949

triadic

#BD4973 #73BD49 #4973BD

tetradic

#BD4973 #ADBD49 #49BD93 #5949BD

square

#BD4973 #ADBD49 #49BD93 #5949BD

split-complementary

#BD4973 #49BD59 #49ADBD

monochromatic

#66253D #933557 #BD4973 #CD7696 #DEA3B8

Accessibility & contrast

On white

4.81

#BD4973 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#BD4973 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4973

4.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4973	#FFFFFF	#000000	##FFFFFF
##BD4973	1.00	4.81	4.36	4.81
#FFFFFF	4.81	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E6474

Deuteranopia (green-blind)

#7D7A70

Tritanopia (blue-blind)

#CC3E59

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4973;
/* rgb */ color: rgb(189, 73, 115);
/* oklch */ color: oklch(57.2% 0.154 0.7);

Tailwind

colors: {
  custom: {
    50: '#d5829b',
    500: '#bd4973',
    950: '#000000',
  },
}

SCSS

$custom: #bd4973;
$custom-light: #d5829b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4973",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 115
  },
  "hsl": {
    "h": 338.276,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.57209,
    "c": 0.1541,
    "h": 0.7
  },
  "luminance": 0.16822
}

Semantic roles & 50–950 ramp

primary

#BD4973

secondary

#97CAB8

accent

#D6A651

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0E

muted

#837C7E

Preview Lab

Preview with #BD4973

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →