#BD4970#BD4970

#BD4970 is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.1% C 0.153 H 2.4°. Best body text is #FFFFFF at 4.83:1 contrast (WCAG AA passes).

Color values

HEX	#BD4970
RGB	rgb(189, 73, 112)
HSL	hsl(340, 47%, 51%)
HSV	hsv(340, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 40.7%, 25.9%)
CIE-LAB	lab(47.95, 50.14, 2.20)
CIE-LCH	lch(47.95, 50.19, 2.51°)
OKLab	oklab(57.12% 0.153 0.0063)
OKLCH	oklch(57.12% 0.153 2.4)
XYZ	xyz(26.2951, 16.7567, 17.1757)
Luminance	0.1675 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4970 #49BD96

analogous

#BD49AA #BD4970 #BD5C49

triadic

#BD4970 #70BD49 #4970BD

tetradic

#BD4970 #AABD49 #49BD96 #5C49BD

square

#BD4970 #AABD49 #49BD96 #5C49BD

split-complementary

#BD4970 #49BD5C #49AABD

monochromatic

#66253B #933555 #BD4970 #CD7693 #DEA3B7

Accessibility & contrast

On white

4.83

#BD4970 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#BD4970 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4970

4.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4970	#FFFFFF	#000000	##FFFFFF
##BD4970	1.00	4.83	4.35	4.83
#FFFFFF	4.83	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F6471

Deuteranopia (green-blind)

#7E7A6D

Tritanopia (blue-blind)

#CC3D58

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4970;
/* rgb */ color: rgb(189, 73, 112);
/* oklch */ color: oklch(57.1% 0.153 2.4);

Tailwind

colors: {
  custom: {
    50: '#d58198',
    500: '#bd4970',
    950: '#000000',
  },
}

SCSS

$custom: #bd4970;
$custom-light: #d58198;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4970",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 112
  },
  "hsl": {
    "h": 339.828,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.57116,
    "c": 0.15317,
    "h": 2.4
  },
  "luminance": 0.16754
}

Semantic roles & 50–950 ramp

primary

#BD4970

secondary

#97CAB9

accent

#D6AA51

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0D

muted

#837C7E

Preview Lab

Preview with #BD4970

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →