#BD494E#BD494E

#BD494E is a mid, vivid red. Relative luminance 0.161; OKLCH L 56.3% C 0.150 H 20.7°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX#BD494E
RGBrgb(189, 73, 78)
HSLhsl(357, 47%, 51%)
HSVhsv(357, 61%, 74%)
CMYKcmyk(0%, 61.4%, 58.7%, 25.9%)
CIE-LABlab(47.15, 47.06, 21.71)
CIE-LCHlch(47.15, 51.82, 24.76°)
OKLaboklab(56.26% 0.1399 0.053)
OKLCHoklch(56.26% 0.15 20.7)
XYZxyz(24.7462, 16.1372, 9.0179)
Luminance0.1613 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD494E #49BDB8
analogous
#BD4988 #BD494E #BD7E49
triadic
#BD494E #4EBD49 #494EBD
tetradic
#BD494E #88BD49 #49BDB8 #7E49BD
square
#BD494E #88BD49 #49BDB8 #7E49BD
split-complementary
#BD494E #49BD7E #4988BD
monochromatic
#662528 #933539 #BD494E #CD767A #DEA3A5

Accessibility & contrast

On white

4.97
#BD494E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.23
#BD494E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD494E
4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD494E#FFFFFF#000000##FFFFFF
##BD494E1.004.974.234.97
#FFFFFF4.971.0021.001.00
#0000004.2321.001.0021.00
##FFFFFF4.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#66604D
Deuteranopia (green-blind)
#83794B
Tritanopia (blue-blind)
#CE334C
Achromatopsia (no color)
#707070

Design tokens & code

CSS
--color: #bd494e;
/* rgb */ color: rgb(189, 73, 78);
/* oklch */ color: oklch(56.3% 0.150 20.7);
Tailwind
colors: {
  custom: {
    50: '#d7817f',
    500: '#bd494e',
    950: '#000000',
  },
}
SCSS
$custom: #bd494e;
$custom-light: #d7817f;
$custom-dark: #000000;
JSON
{
  "hex": "#bd494e",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 78
  },
  "hsl": {
    "h": 357.414,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56258,
    "c": 0.14963,
    "h": 20.7
  },
  "luminance": 0.16134
}

Semantic roles & 50–950 ramp

primary
#BD494E
secondary
#97CAC8
accent
#D6D151
background
#FEF8F7
surface
#FCEFEE
border
#D5CAC9
text
#160B0A
muted
#847C7C

Preview Lab

Preview with #BD494E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD494E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva