#BD4839#BD4839

#BD4839 is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.8% C 0.154 H 30.0°. Best body text is #FFFFFF at 5.06:1 contrast (WCAG AA passes).

Color values

HEX#BD4839
RGBrgb(189, 72, 57)
HSLhsl(7, 54%, 48%)
HSVhsv(7, 70%, 74%)
CMYKcmyk(0%, 61.9%, 69.8%, 25.9%)
CIE-LABlab(46.65, 46.19, 33.44)
CIE-LCHlch(46.65, 57.03, 35.90°)
OKLaboklab(55.77% 0.1333 0.0769)
OKLCHoklch(55.77% 0.154 30)
XYZxyz(24.0446, 15.7523, 5.6445)
Luminance0.1575 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4839 #39AEBD
analogous
#BD396C #BD4839 #BD8A39
triadic
#BD4839 #39BD48 #4839BD
tetradic
#BD4839 #6CBD39 #39AEBD #8A39BD
square
#BD4839 #6CBD39 #39AEBD #8A39BD
split-complementary
#BD4839 #39BD8A #396CBD
monochromatic
#5F241D #8E362B #BD4839 #D07063 #DE9B92

Accessibility & contrast

On white

5.06
#BD4839 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.15
#BD4839 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4839
5.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4839#FFFFFF#000000##FFFFFF
##BD48391.005.064.155.06
#FFFFFF5.061.0021.001.00
#0000004.1521.001.0021.00
##FFFFFF5.061.0021.001.00

Color blindness preview

Protanopia (red-blind)
#685F37
Deuteranopia (green-blind)
#857836
Tritanopia (blue-blind)
#CF2D45
Achromatopsia (no color)
#6F6F6F

Design tokens & code

CSS
--color: #bd4839;
/* rgb */ color: rgb(189, 72, 57);
/* oklch */ color: oklch(55.8% 0.154 30.0);
Tailwind
colors: {
  custom: {
    50: '#d88070',
    500: '#bd4839',
    950: '#000000',
  },
}
SCSS
$custom: #bd4839;
$custom-light: #d88070;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4839",
  "rgb": {
    "r": 189,
    "g": 72,
    "b": 57
  },
  "hsl": {
    "h": 6.818,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.55769,
    "c": 0.15389,
    "h": 30
  },
  "luminance": 0.15749
}

Semantic roles & 50–950 ramp

primary
#BD4839
secondary
#89C2C9
accent
#CCDD4B
background
#FEF8F6
surface
#FCEFEC
border
#D5CAC7
text
#160A07
muted
#847C7A

Preview Lab

Preview with #BD4839

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4839 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva