#BD44AF#BD44AF
#BD44AF is a mid, vivid purple. Relative luminance 0.180; OKLCH L 59.1% C 0.197 H 332.6°. Best body text is #000000 at 4.61:1 contrast (WCAG AA passes).
Color values
| HEX | #BD44AF |
|---|---|
| RGB | rgb(189, 68, 175) |
| HSL | hsl(307, 48%, 50%) |
| HSV | hsv(307, 64%, 74%) |
| CMYK | cmyk(0%, 64%, 7.4%, 25.9%) |
| CIE-LAB | lab(49.56, 60.82, -33.03) |
| CIE-LCH | lch(49.56, 69.22, 331.49°) |
| OKLab | oklab(59.08% 0.1748 -0.0904) |
| OKLCH | oklch(59.08% 0.197 332.6) |
| XYZ | xyz(30.7913, 18.0506, 42.4115) |
| Luminance | 0.1805 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Purpley Pink
#C83CB9
ΔE00 2.23
Pinky Purple
#C94CBE
ΔE00 3.83
Ugly Purple
#A442A0
ΔE00 5.32
Medium Purple
#9E43A2
ΔE00 6.33
Mediumorchid
#BA55D3
ΔE00 7.15
Pinkish Purple
#D648D7
ΔE00 7.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD44AF #44BD52
analogous
#8E44BD #BD44AF #BD4472
triadic
#BD44AF #AFBD44 #44AFBD
tetradic
#BD44AF #BD8E44 #44BD52 #4472BD
square
#BD44AF #BD8E44 #44BD52 #4472BD
split-complementary
#BD44AF #72BD44 #44BD8E
monochromatic
#63235C #913386 #BD44AF #CD71C2 #DD9ED6
Accessibility & contrast
On white
4.56
#BD44AF on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.61
#BD44AF on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #BD44AF
4.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD44AF | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##BD44AF | 1.00 | 4.56 | 4.61 | 4.61 |
| #FFFFFF | 4.56 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.61 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.61 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#406BB2
Deuteranopia (green-blind)
#687CAC
Tritanopia (blue-blind)
#C54E73
Achromatopsia (no color)
#767676
Design tokens & code
CSS
--color: #bd44af; /* rgb */ color: rgb(189, 68, 175); /* oklch */ color: oklch(59.1% 0.197 332.6);
Tailwind
colors: {
custom: {
50: '#d480c7',
500: '#bd44af',
950: '#000000',
},
}SCSS
$custom: #bd44af; $custom-light: #d480c7; $custom-dark: #000000;
JSON
{
"hex": "#bd44af",
"rgb": {
"r": 189,
"g": 68,
"b": 175
},
"hsl": {
"h": 306.942,
"s": 47.826,
"l": 50.392
},
"oklch": {
"l": 0.5908,
"c": 0.19678,
"h": 332.6
},
"luminance": 0.18048
}Semantic roles & 50–950 ramp
primary
#BD44AF
secondary
#93C99A
accent
#D76050
background
#FDF8FC
surface
#FAEFF8
border
#D3CAD1
text
#150B13
muted
#837C82