#BD448A#BD448A

#BD448A is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.4% C 0.172 H 348.1°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#BD448A
RGB	rgb(189, 68, 138)
HSL	hsl(325, 48%, 50%)
HSV	hsv(325, 64%, 74%)
CMYK	cmyk(0%, 64%, 27%, 25.9%)
CIE-LAB	lab(48.00, 55.43, -13.46)
CIE-LCH	lch(48.00, 57.04, 346.35°)
OKLab	oklab(57.43% 0.1679 -0.0354)
OKLCH	oklch(57.43% 0.172 348.1)
XYZ	xyz(27.6420, 16.7908, 25.8250)
Luminance	0.1679 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD448A #44BD77

analogous

#B344BD #BD448A #BD444E

triadic

#BD448A #8ABD44 #448ABD

tetradic

#BD448A #BDB344 #44BD77 #444EBD

square

#BD448A #BDB344 #44BD77 #444EBD

split-complementary

#BD448A #4EBD44 #44BDB3

monochromatic

#632348 #913369 #BD448A #CD71A6 #DD9EC3

Accessibility & contrast

On white

4.82

#BD448A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#BD448A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD448A

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD448A	#FFFFFF	#000000	##FFFFFF
##BD448A	1.00	4.82	4.36	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#53658C

Deuteranopia (green-blind)

#757A87

Tritanopia (blue-blind)

#CA4061

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd448a;
/* rgb */ color: rgb(189, 68, 138);
/* oklch */ color: oklch(57.4% 0.172 348.1);

Tailwind

colors: {
  custom: {
    50: '#d47fac',
    500: '#bd448a',
    950: '#000000',
  },
}

SCSS

$custom: #bd448a;
$custom-light: #d47fac;
$custom-dark: #000000;

JSON

{
  "hex": "#bd448a",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 138
  },
  "hsl": {
    "h": 325.289,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.57425,
    "c": 0.1716,
    "h": 348.1
  },
  "luminance": 0.16788
}

Semantic roles & 50–950 ramp

primary

#BD448A

secondary

#93C9AA

accent

#D78950

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD448A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →