#BD445B#BD445B

#BD445B is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.9% C 0.156 H 12.3°. Best body text is #FFFFFF at 5.07:1 contrast (WCAG AA passes).

Color values

HEX	#BD445B
RGB	rgb(189, 68, 91)
HSL	hsl(349, 48%, 50%)
HSV	hsv(349, 64%, 74%)
CMYK	cmyk(0%, 64%, 51.9%, 25.9%)
CIE-LAB	lab(46.59, 50.32, 13.07)
CIE-LCH	lch(46.59, 51.99, 14.56°)
OKLab	oklab(55.93% 0.1521 0.0332)
OKLCH	oklch(55.93% 0.156 12.3)
XYZ	xyz(24.9438, 15.7116, 11.6146)
Luminance	0.1571 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD445B #44BDA6

analogous

#BD4497 #BD445B #BD6944

triadic

#BD445B #5BBD44 #445BBD

tetradic

#BD445B #97BD44 #44BDA6 #6944BD

square

#BD445B #97BD44 #44BDA6 #6944BD

split-complementary

#BD445B #44BD69 #4497BD

monochromatic

#63232F #913345 #BD445B #CD7183 #DD9EAA

Accessibility & contrast

On white

5.07

#BD445B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.14

#BD445B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD445B

5.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD445B	#FFFFFF	#000000	##FFFFFF
##BD445B	1.00	5.07	4.14	5.07
#FFFFFF	5.07	1.00	21.00	1.00
#000000	4.14	21.00	1.00	21.00
##FFFFFF	5.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605F5B

Deuteranopia (green-blind)

#7F7858

Tritanopia (blue-blind)

#CE304D

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd445b;
/* rgb */ color: rgb(189, 68, 91);
/* oklch */ color: oklch(55.9% 0.156 12.3);

Tailwind

colors: {
  custom: {
    50: '#d67e89',
    500: '#bd445b',
    950: '#000000',
  },
}

SCSS

$custom: #bd445b;
$custom-light: #d67e89;
$custom-dark: #000000;

JSON

{
  "hex": "#bd445b",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 91
  },
  "hsl": {
    "h": 348.595,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55926,
    "c": 0.1557,
    "h": 12.3
  },
  "luminance": 0.15708
}

Semantic roles & 50–950 ramp

primary

#BD445B

secondary

#93C9BF

accent

#D7BE50

background

#FDF8F8

surface

#FBEFF0

border

#D4CACB

text

#150A0B

muted

#837C7C

Preview Lab

Preview with #BD445B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →