#BD4454#BD4454

#BD4454 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.8% C 0.155 H 15.9°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX#BD4454
RGBrgb(189, 68, 84)
HSLhsl(352, 48%, 50%)
HSVhsv(352, 64%, 74%)
CMYKcmyk(0%, 64%, 55.6%, 25.9%)
CIE-LABlab(46.44, 49.74, 17.13)
CIE-LCHlch(46.44, 52.61, 19.00°)
OKLaboklab(55.76% 0.1494 0.0426)
OKLCHoklch(55.76% 0.155 15.9)
XYZxyz(24.6558, 15.5964, 10.0978)
Luminance0.1559 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4454 #44BDAD
analogous
#BD4490 #BD4454 #BD7044
triadic
#BD4454 #54BD44 #4454BD
tetradic
#BD4454 #90BD44 #44BDAD #7044BD
square
#BD4454 #90BD44 #44BDAD #7044BD
split-complementary
#BD4454 #44BD70 #4490BD
monochromatic
#63232C #91333F #BD4454 #CD717D #DD9EA7

Accessibility & contrast

On white

5.10
#BD4454 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.12
#BD4454 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4454
5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4454#FFFFFF#000000##FFFFFF
##BD44541.005.104.125.10
#FFFFFF5.101.0021.001.00
#0000004.1221.001.0021.00
##FFFFFF5.101.0021.001.00

Color blindness preview

Protanopia (red-blind)
#615E54
Deuteranopia (green-blind)
#807751
Tritanopia (blue-blind)
#CE2E4A
Achromatopsia (no color)
#6E6E6E

Design tokens & code

CSS
--color: #bd4454;
/* rgb */ color: rgb(189, 68, 84);
/* oklch */ color: oklch(55.8% 0.155 15.9);
Tailwind
colors: {
  custom: {
    50: '#d77e84',
    500: '#bd4454',
    950: '#000000',
  },
}
SCSS
$custom: #bd4454;
$custom-light: #d77e84;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4454",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 84
  },
  "hsl": {
    "h": 352.066,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55762,
    "c": 0.15533,
    "h": 15.9
  },
  "luminance": 0.15593
}

Semantic roles & 50–950 ramp

primary
#BD4454
secondary
#93C9C2
accent
#D7C650
background
#FDF8F8
surface
#FBEFEF
border
#D4CACA
text
#150A0A
muted
#837C7C

Preview Lab

Preview with #BD4454

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4454 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva