#BD4444#BD4444

#BD4444 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.4% C 0.156 H 23.7°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).

Color values

HEX	#BD4444
RGB	rgb(189, 68, 68)
HSL	hsl(0, 48%, 50%)
HSV	hsv(0, 64%, 74%)
CMYK	cmyk(0%, 64%, 64%, 25.9%)
CIE-LAB	lab(46.14, 48.61, 26.39)
CIE-LCH	lch(46.14, 55.31, 28.50°)
OKLab	oklab(55.44% 0.143 0.0628)
OKLCH	oklch(55.44% 0.156 23.7)
XYZ	xyz(24.0991, 15.3737, 7.1661)
Luminance	0.1537 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4444 #44BDBD

analogous

#BD4480 #BD4444 #BD8044

triadic

#BD4444 #44BD44 #4444BD

tetradic

#BD4444 #80BD44 #44BDBD #8044BD

square

#BD4444 #80BD44 #44BDBD #8044BD

split-complementary

#BD4444 #44BD80 #4480BD

monochromatic

#632323 #913333 #BD4444 #CD7171 #DD9E9E

Accessibility & contrast

On white

5.15

#BD4444 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.07

#BD4444 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4444

5.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4444	#FFFFFF	#000000	##FFFFFF
##BD4444	1.00	5.15	4.07	5.15
#FFFFFF	5.15	1.00	21.00	1.00
#000000	4.07	21.00	1.00	21.00
##FFFFFF	5.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645D43

Deuteranopia (green-blind)

#827741

Tritanopia (blue-blind)

#CF2945

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd4444;
/* rgb */ color: rgb(189, 68, 68);
/* oklch */ color: oklch(55.4% 0.156 23.7);

Tailwind

colors: {
  custom: {
    50: '#d87e78',
    500: '#bd4444',
    950: '#000000',
  },
}

SCSS

$custom: #bd4444;
$custom-light: #d87e78;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4444",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 68
  },
  "hsl": {
    "h": 0,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55441,
    "c": 0.15623,
    "h": 23.7
  },
  "luminance": 0.1537
}

Semantic roles & 50–950 ramp

primary

#BD4444

secondary

#93C9C9

accent

#D7D750

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD4444

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →