#BD439D#BD439D

#BD439D is a mid, vivid pink. Relative luminance 0.173; OKLCH L 58.1% C 0.185 H 339.6°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#BD439D
RGB	rgb(189, 67, 157)
HSL	hsl(316, 48%, 50%)
HSV	hsv(316, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 16.9%, 25.9%)
CIE-LAB	lab(48.60, 58.47, -23.90)
CIE-LCH	lch(48.60, 63.17, 337.77°)
OKLab	oklab(58.12% 0.1734 -0.0644)
OKLCH	oklch(58.12% 0.185 339.6)
XYZ	xyz(29.0799, 17.2700, 33.6937)
Luminance	0.1727 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD439D #43BD63

analogous

#A043BD #BD439D #BD4360

triadic

#BD439D #9DBD43 #439DBD

tetradic

#BD439D #BDA043 #43BD63 #4360BD

square

#BD439D #BDA043 #43BD63 #4360BD

split-complementary

#BD439D #60BD43 #43BDA0

monochromatic

#632352 #903378 #BD439D #CD70B5 #DD9ECC

Accessibility & contrast

On white

4.72

#BD439D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.45

#BD439D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD439D

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD439D	#FFFFFF	#000000	##FFFFFF
##BD439D	1.00	4.72	4.45	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.45	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4967A0

Deuteranopia (green-blind)

#6F7A9A

Tritanopia (blue-blind)

#C7466A

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd439d;
/* rgb */ color: rgb(189, 67, 157);
/* oklch */ color: oklch(58.1% 0.185 339.6);

Tailwind

colors: {
  custom: {
    50: '#d47fba',
    500: '#bd439d',
    950: '#000000',
  },
}

SCSS

$custom: #bd439d;
$custom-light: #d47fba;
$custom-dark: #000000;

JSON

{
  "hex": "#bd439d",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 157
  },
  "hsl": {
    "h": 315.738,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58115,
    "c": 0.18496,
    "h": 339.6
  },
  "luminance": 0.17267
}

Semantic roles & 50–950 ramp

primary

#BD439D

secondary

#93C9A1

accent

#D87450

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD439D

Body copy rendered with the generated semantic roles for this colour.

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