#BD438A#BD438A

#BD438A is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.3% C 0.173 H 348.0°. Best body text is #FFFFFF at 4.85:1 contrast (WCAG AA passes).

Color values

HEX#BD438A
RGBrgb(189, 67, 138)
HSLhsl(325, 48%, 50%)
HSVhsv(325, 65%, 74%)
CMYKcmyk(0%, 64.6%, 27%, 25.9%)
CIE-LABlab(47.84, 55.84, -13.70)
CIE-LCHlch(47.84, 57.50, 346.22°)
OKLaboklab(57.31% 0.1692 -0.036)
OKLCHoklch(57.31% 0.173 348)
XYZxyz(27.5820, 16.6709, 25.8051)
Luminance0.1667 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD438A #43BD76
analogous
#B343BD #BD438A #BD434D
triadic
#BD438A #8ABD43 #438ABD
tetradic
#BD438A #BDB343 #43BD76 #434DBD
square
#BD438A #BDB343 #43BD76 #434DBD
split-complementary
#BD438A #4DBD43 #43BDB3
monochromatic
#632348 #903369 #BD438A #CD70A6 #DD9EC2

Accessibility & contrast

On white

4.85
#BD438A on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.33
#BD438A on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD438A
4.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD438A#FFFFFF#000000##FFFFFF
##BD438A1.004.854.334.85
#FFFFFF4.851.0021.001.00
#0000004.3321.001.0021.00
##FFFFFF4.851.0021.001.00

Color blindness preview

Protanopia (red-blind)
#52648C
Deuteranopia (green-blind)
#757987
Tritanopia (blue-blind)
#CA3F61
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #bd438a;
/* rgb */ color: rgb(189, 67, 138);
/* oklch */ color: oklch(57.3% 0.173 348.0);
Tailwind
colors: {
  custom: {
    50: '#d57fac',
    500: '#bd438a',
    950: '#000000',
  },
}
SCSS
$custom: #bd438a;
$custom-light: #d57fac;
$custom-dark: #000000;
JSON
{
  "hex": "#bd438a",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 138
  },
  "hsl": {
    "h": 325.082,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.57313,
    "c": 0.173,
    "h": 348
  },
  "luminance": 0.16668
}

Semantic roles & 50–950 ramp

primary
#BD438A
secondary
#93C9A9
accent
#D88950
background
#FDF8FA
surface
#FBEFF4
border
#D4CACE
text
#150B10
muted
#837C7F

Preview Lab

Preview with #BD438A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD438A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva