#BD434D#BD434D

#BD434D is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.5% C 0.157 H 19.1°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).

Color values

HEX#BD434D
RGBrgb(189, 67, 77)
HSLhsl(355, 48%, 50%)
HSVhsv(355, 65%, 74%)
CMYKcmyk(0%, 64.6%, 59.3%, 25.9%)
CIE-LABlab(46.14, 49.65, 20.98)
CIE-LCHlch(46.14, 53.90, 22.90°)
OKLaboklab(55.49% 0.148 0.0513)
OKLCHoklch(55.49% 0.157 19.1)
XYZxyz(24.3352, 15.3722, 8.7054)
Luminance0.1537 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD434D #43BDB3
analogous
#BD438A #BD434D #BD7643
triadic
#BD434D #4DBD43 #434DBD
tetradic
#BD434D #8ABD43 #43BDB3 #7643BD
square
#BD434D #8ABD43 #43BDB3 #7643BD
split-complementary
#BD434D #43BD76 #438ABD
monochromatic
#632328 #90333A #BD434D #CD7078 #DD9EA3

Accessibility & contrast

On white

5.15
#BD434D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.07
#BD434D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD434D
5.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD434D#FFFFFF#000000##FFFFFF
##BD434D1.005.154.075.15
#FFFFFF5.151.0021.001.00
#0000004.0721.001.0021.00
##FFFFFF5.151.0021.001.00

Color blindness preview

Protanopia (red-blind)
#625D4D
Deuteranopia (green-blind)
#81774A
Tritanopia (blue-blind)
#CF2A47
Achromatopsia (no color)
#6D6D6D

Design tokens & code

CSS
--color: #bd434d;
/* rgb */ color: rgb(189, 67, 77);
/* oklch */ color: oklch(55.5% 0.157 19.1);
Tailwind
colors: {
  custom: {
    50: '#d77d7e',
    500: '#bd434d',
    950: '#000000',
  },
}
SCSS
$custom: #bd434d;
$custom-light: #d77d7e;
$custom-dark: #000000;
JSON
{
  "hex": "#bd434d",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 77
  },
  "hsl": {
    "h": 355.082,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.55491,
    "c": 0.15658,
    "h": 19.1
  },
  "luminance": 0.15369
}

Semantic roles & 50–950 ramp

primary
#BD434D
secondary
#93C9C5
accent
#D8CD50
background
#FEF7F7
surface
#FCEEEE
border
#D5C9C9
text
#160A0A
muted
#847C7C

Preview Lab

Preview with #BD434D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD434D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva