#BD4374#BD4374

#BD4374 is a mid, vivid pink. Relative luminance 0.161; OKLCH L 56.5% C 0.163 H 358.9°. Best body text is #FFFFFF at 4.98:1 contrast (WCAG AA passes).

Color values

HEX	#BD4374
RGB	rgb(189, 67, 116)
HSL	hsl(336, 48%, 50%)
HSV	hsv(336, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 38.6%, 25.9%)
CIE-LAB	lab(47.10, 53.20, -1.48)
CIE-LCH	lch(47.10, 53.22, 358.41°)
OKLab	oklab(56.52% 0.1627 -0.0032)
OKLCH	oklch(56.52% 0.163 358.9)
XYZ	xyz(26.1475, 16.0971, 18.2497)
Luminance	0.1609 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4374 #43BD8C

analogous

#BD43B1 #BD4374 #BD4F43

triadic

#BD4374 #74BD43 #4374BD

tetradic

#BD4374 #B1BD43 #43BD8C #4F43BD

square

#BD4374 #B1BD43 #43BD8C #4F43BD

split-complementary

#BD4374 #43BD4F #43B1BD

monochromatic

#63233C #903358 #BD4374 #CD7095 #DD9EB7

Accessibility & contrast

On white

4.98

#BD4374 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#BD4374 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4374

4.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4374	#FFFFFF	#000000	##FFFFFF
##BD4374	1.00	4.98	4.22	4.98
#FFFFFF	4.98	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#596175

Deuteranopia (green-blind)

#7A7871

Tritanopia (blue-blind)

#CC3757

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4374;
/* rgb */ color: rgb(189, 67, 116);
/* oklch */ color: oklch(56.5% 0.163 358.9);

Tailwind

colors: {
  custom: {
    50: '#d57e9b',
    500: '#bd4374',
    950: '#000000',
  },
}

SCSS

$custom: #bd4374;
$custom-light: #d57e9b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4374",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 116
  },
  "hsl": {
    "h": 335.902,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.56522,
    "c": 0.1627,
    "h": 358.9
  },
  "luminance": 0.16094
}

Semantic roles & 50–950 ramp

primary

#BD4374

secondary

#93C9B3

accent

#D8A150

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD4374

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →