#BD40BD#BD40BD

#BD40BD is a mid, highly saturated purple. Relative luminance 0.182; OKLCH L 59.4% C 0.213 H 327.9°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD40BD
RGB	rgb(189, 64, 189)
HSL	hsl(300, 49%, 50%)
HSV	hsv(300, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 0%, 25.9%)
CIE-LAB	lab(49.69, 64.70, -40.99)
CIE-LCH	lch(49.69, 76.59, 327.64°)
OKLab	oklab(59.4% 0.1804 -0.1133)
OKLCH	oklch(59.4% 0.213 327.9)
XYZ	xyz(32.0045, 18.1619, 49.9542)
Luminance	0.1816 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40BD #40BD40

analogous

#7F40BD #BD40BD #BD407F

triadic

#BD40BD #BDBD40 #40BDBD

tetradic

#BD40BD #BD7F40 #40BD40 #407FBD

square

#BD40BD #BD7F40 #40BD40 #407FBD

split-complementary

#BD40BD #7FBD40 #40BD7F

monochromatic

#622162 #8F318F #BD40BD #CD6DCD #DD9ADD

Accessibility & contrast

On white

4.53

#BD40BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#BD40BD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40BD

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40BD	#FFFFFF	#000000	##000000
##BD40BD	1.00	4.53	4.63	4.63
#FFFFFF	4.53	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E6CC1

Deuteranopia (green-blind)

#5F7CBA

Tritanopia (blue-blind)

#C35179

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd40bd;
/* rgb */ color: rgb(189, 64, 189);
/* oklch */ color: oklch(59.4% 0.213 327.9);

Tailwind

colors: {
  custom: {
    50: '#d47fd1',
    500: '#bd40bd',
    950: '#000000',
  },
}

SCSS

$custom: #bd40bd;
$custom-light: #d47fd1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40bd",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 189
  },
  "hsl": {
    "h": 300,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.59404,
    "c": 0.21301,
    "h": 327.9
  },
  "luminance": 0.1816
}

Semantic roles & 50–950 ramp

primary

#BD40BD

secondary

#90C990

accent

#D94F4F

background

#FDF8FC

surface

#FBEFF9

border

#D4CAD2

text

#150B14

muted

#837C82

Preview Lab

Preview with #BD40BD

Body copy rendered with the generated semantic roles for this colour.

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