#BD4099#BD4099

#BD4099 is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.6% C 0.186 H 341.1°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#BD4099
RGB	rgb(189, 64, 153)
HSL	hsl(317, 49%, 50%)
HSV	hsv(317, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 19%, 25.9%)
CIE-LAB	lab(47.99, 59.11, -22.46)
CIE-LCH	lch(47.99, 63.23, 339.20°)
OKLab	oklab(57.62% 0.1763 -0.0603)
OKLCH	oklch(57.62% 0.186 341.1)
XYZ	xyz(28.5702, 16.7882, 31.8666)
Luminance	0.1679 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4099 #40BD64

analogous

#A340BD #BD4099 #BD405B

triadic

#BD4099 #99BD40 #4099BD

tetradic

#BD4099 #BDA340 #40BD64 #405BBD

square

#BD4099 #BDA340 #40BD64 #405BBD

split-complementary

#BD4099 #5BBD40 #40BDA3

monochromatic

#62214F #8F3174 #BD4099 #CD6DB2 #DD9ACA

Accessibility & contrast

On white

4.82

#BD4099 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#BD4099 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4099

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4099	#FFFFFF	#000000	##FFFFFF
##BD4099	1.00	4.82	4.36	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49659C

Deuteranopia (green-blind)

#6F7996

Tritanopia (blue-blind)

#C84267

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4099;
/* rgb */ color: rgb(189, 64, 153);
/* oklch */ color: oklch(57.6% 0.186 341.1);

Tailwind

colors: {
  custom: {
    50: '#d47eb7',
    500: '#bd4099',
    950: '#000000',
  },
}

SCSS

$custom: #bd4099;
$custom-light: #d47eb7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4099",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 153
  },
  "hsl": {
    "h": 317.28,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57617,
    "c": 0.18632,
    "h": 341.1
  },
  "luminance": 0.16786
}

Semantic roles & 50–950 ramp

primary

#BD4099

secondary

#90C9A0

accent

#D9774F

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD4099

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →