#BD408C#BD408C

#BD408C is a mid, vivid pink. Relative luminance 0.164; OKLCH L 57.1% C 0.178 H 346.8°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD408C
RGB	rgb(189, 64, 140)
HSL	hsl(324, 49%, 50%)
HSV	hsv(324, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 25.9%, 25.9%)
CIE-LAB	lab(47.47, 57.33, -15.46)
CIE-LCH	lch(47.47, 59.38, 344.91°)
OKLab	oklab(57.07% 0.1735 -0.0408)
OKLCH	oklch(57.07% 0.178 346.8)
XYZ	xyz(27.5544, 16.3819, 26.5167)
Luminance	0.1638 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD408C #40BD71

analogous

#B040BD #BD408C #BD404E

triadic

#BD408C #8CBD40 #408CBD

tetradic

#BD408C #BDB040 #40BD71 #404EBD

square

#BD408C #BDB040 #40BD71 #404EBD

split-complementary

#BD408C #4EBD40 #40BDB0

monochromatic

#622148 #8F316A #BD408C #CD6DA8 #DD9AC3

Accessibility & contrast

On white

4.91

#BD408C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD408C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD408C

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD408C	#FFFFFF	#000000	##FFFFFF
##BD408C	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F638E

Deuteranopia (green-blind)

#737889

Tritanopia (blue-blind)

#CA3D60

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd408c;
/* rgb */ color: rgb(189, 64, 140);
/* oklch */ color: oklch(57.1% 0.178 346.8);

Tailwind

colors: {
  custom: {
    50: '#d57dad',
    500: '#bd408c',
    950: '#000000',
  },
}

SCSS

$custom: #bd408c;
$custom-light: #d57dad;
$custom-dark: #000000;

JSON

{
  "hex": "#bd408c",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 140
  },
  "hsl": {
    "h": 323.52,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57065,
    "c": 0.17824,
    "h": 346.8
  },
  "luminance": 0.16379
}

Semantic roles & 50–950 ramp

primary

#BD408C

secondary

#90C9A6

accent

#D9854F

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD408C

Body copy rendered with the generated semantic roles for this colour.

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