#BD408B#BD408B

#BD408B is a mid, vivid pink. Relative luminance 0.164; OKLCH L 57.0% C 0.178 H 347.2°. Best body text is #FFFFFF at 4.92:1 contrast (WCAG AA passes).

Color values

HEX	#BD408B
RGB	rgb(189, 64, 139)
HSL	hsl(324, 49%, 50%)
HSV	hsv(324, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 26.5%, 25.9%)
CIE-LAB	lab(47.43, 57.20, -14.92)
CIE-LCH	lch(47.43, 59.12, 345.38°)
OKLab	oklab(57.02% 0.1732 -0.0393)
OKLCH	oklch(57.02% 0.178 347.2)
XYZ	xyz(27.4810, 16.3525, 26.1302)
Luminance	0.1635 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD408B #40BD72

analogous

#B140BD #BD408B #BD404D

triadic

#BD408B #8BBD40 #408BBD

tetradic

#BD408B #BDB140 #40BD72 #404DBD

square

#BD408B #BDB140 #40BD72 #404DBD

split-complementary

#BD408B #4DBD40 #40BDB1

monochromatic

#622148 #8F3169 #BD408B #CD6DA7 #DD9AC2

Accessibility & contrast

On white

4.92

#BD408B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#BD408B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD408B

4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD408B	#FFFFFF	#000000	##FFFFFF
##BD408B	1.00	4.92	4.27	4.92
#FFFFFF	4.92	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F638D

Deuteranopia (green-blind)

#737888

Tritanopia (blue-blind)

#CA3D60

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd408b;
/* rgb */ color: rgb(189, 64, 139);
/* oklch */ color: oklch(57.0% 0.178 347.2);

Tailwind

colors: {
  custom: {
    50: '#d57dad',
    500: '#bd408b',
    950: '#000000',
  },
}

SCSS

$custom: #bd408b;
$custom-light: #d57dad;
$custom-dark: #000000;

JSON

{
  "hex": "#bd408b",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 139
  },
  "hsl": {
    "h": 324,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57024,
    "c": 0.17766,
    "h": 347.2
  },
  "luminance": 0.1635
}

Semantic roles & 50–950 ramp

primary

#BD408B

secondary

#90C9A7

accent

#D9864F

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD408B

Body copy rendered with the generated semantic roles for this colour.

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