#BD3F50#BD3F50

#BD3F50 is a mid, vivid red. Relative luminance 0.150; OKLCH L 55.1% C 0.161 H 16.4°. Best body text is #FFFFFF at 5.26:1 contrast (WCAG AA passes).

Color values

HEX	#BD3F50
RGB	rgb(189, 63, 80)
HSL	hsl(352, 50%, 49%)
HSV	hsv(352, 67%, 74%)
CMYK	cmyk(0%, 66.7%, 57.7%, 25.9%)
CIE-LAB	lab(45.57, 51.56, 18.40)
CIE-LCH	lch(45.57, 54.74, 19.64°)
OKLab	oklab(55.09% 0.1545 0.0454)
OKLCH	oklch(55.09% 0.161 16.4)
XYZ	xyz(24.2140, 14.9563, 9.1997)
Luminance	0.1495 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3F50 #3FBDAC

analogous

#BD3F8F #BD3F50 #BD6D3F

triadic

#BD3F50 #50BD3F #3F50BD

tetradic

#BD3F50 #8FBD3F #3FBDAC #6D3FBD

square

#BD3F50 #8FBD3F #3FBDAC #6D3FBD

split-complementary

#BD3F50 #3FBD6D #3F8FBD

monochromatic

#612029 #8F303D #BD3F50 #CE6B79 #DD99A2

Accessibility & contrast

On white

5.26

#BD3F50 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.99

#BD3F50 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3F50

5.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3F50	#FFFFFF	#000000	##FFFFFF
##BD3F50	1.00	5.26	3.99	5.26
#FFFFFF	5.26	1.00	21.00	1.00
#000000	3.99	21.00	1.00	21.00
##FFFFFF	5.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5B50

Deuteranopia (green-blind)

#7F764D

Tritanopia (blue-blind)

#CF2546

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3f50;
/* rgb */ color: rgb(189, 63, 80);
/* oklch */ color: oklch(55.1% 0.161 16.4);

Tailwind

colors: {
  custom: {
    50: '#d77b80',
    500: '#bd3f50',
    950: '#000000',
  },
}

SCSS

$custom: #bd3f50;
$custom-light: #d77b80;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3f50",
  "rgb": {
    "r": 189,
    "g": 63,
    "b": 80
  },
  "hsl": {
    "h": 351.905,
    "s": 50,
    "l": 49.412
  },
  "oklch": {
    "l": 0.55088,
    "c": 0.16107,
    "h": 16.4
  },
  "luminance": 0.14953
}

Semantic roles & 50–950 ramp

primary

#BD3F50

secondary

#8FC9C1

accent

#DAC74E

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3F50

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →