#953540#953540

#953540 is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.9% C 0.129 H 16.8°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#953540
RGB	rgb(149, 53, 64)
HSL	hsl(353, 48%, 40%)
HSV	hsv(353, 64%, 58%)
CMYK	cmyk(0%, 64.4%, 57%, 41.6%)
CIE-LAB	lab(36.57, 41.15, 15.05)
CIE-LCH	lch(36.57, 43.81, 20.09°)
OKLab	oklab(46.92% 0.1234 0.0374)
OKLCH	oklch(46.92% 0.129 16.8)
XYZ	xyz(14.5942, 9.3078, 5.8776)
Luminance	0.0931 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#953540 #35958A

analogous

#953570 #953540 #955A35

triadic

#953540 #409535 #354095

tetradic

#953540 #709535 #35958A #5A3595

square

#953540 #709535 #35958A #5A3595

split-complementary

#953540 #35955A #357095

monochromatic

#3B1519 #68252D #953540 #BE4956 #CE7680

Accessibility & contrast

On white

7.34

#953540 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#953540 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #953540

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##953540	#FFFFFF	#000000	##FFFFFF
##953540	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4940

Deuteranopia (green-blind)

#655D3E

Tritanopia (blue-blind)

#A3233A

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #953540;
/* rgb */ color: rgb(149, 53, 64);
/* oklch */ color: oklch(46.9% 0.129 16.8);

Tailwind

colors: {
  custom: {
    50: '#b97174',
    500: '#953540',
    950: '#000000',
  },
}

SCSS

$custom: #953540;
$custom-light: #b97174;
$custom-dark: #000000;

JSON

{
  "hex": "#953540",
  "rgb": {
    "r": 149,
    "g": 53,
    "b": 64
  },
  "hsl": {
    "h": 353.125,
    "s": 47.525,
    "l": 39.608
  },
  "oklch": {
    "l": 0.46916,
    "c": 0.12888,
    "h": 16.8
  },
  "luminance": 0.09306
}

Semantic roles & 50–950 ramp

primary

#953540

secondary

#6FB7AF

accent

#D7C851

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#120808

muted

#817B7B

Preview Lab

Preview with #953540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →