#BD3E38#BD3E38
#BD3E38 is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.5% C 0.164 H 26.7°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3E38 |
|---|---|
| RGB | rgb(189, 62, 56) |
| HSL | hsl(3, 54%, 48%) |
| HSV | hsv(3, 70%, 74%) |
| CMYK | cmyk(0%, 67.2%, 70.4%, 25.9%) |
| CIE-LAB | lab(45.02, 50.49, 32.10) |
| CIE-LCH | lch(45.02, 59.83, 32.45°) |
| OKLab | oklab(54.54% 0.1466 0.0738) |
| OKLCH | oklch(54.54% 0.164 26.7) |
| XYZ | xyz(23.4252, 14.5530, 5.3161) |
| Luminance | 0.1455 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.13
Reddish
#C44240
ΔE00 2.33
Dusty Red
#B9484E
ΔE00 5.67
Firebrick
#B22222
ΔE00 5.77
Cardinal
#C41E3A
ΔE00 5.95
Cherry (survey)
#CF0234
ΔE00 6.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3E38 #38B7BD
analogous
#BD3874 #BD3E38 #BD8038
triadic
#BD3E38 #38BD3E #3E38BD
tetradic
#BD3E38 #74BD38 #38B7BD #8038BD
square
#BD3E38 #74BD38 #38B7BD #8038BD
split-complementary
#BD3E38 #38BD80 #3874BD
monochromatic
#5F1F1C #8E2F2A #BD3E38 #D06762 #DE9491
Accessibility & contrast
On white
5.37
#BD3E38 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.91
#BD3E38 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3E38
5.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3E38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3E38 | 1.00 | 5.37 | 3.91 | 5.37 |
| #FFFFFF | 5.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.91 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615936
Deuteranopia (green-blind)
#817534
Tritanopia (blue-blind)
#D01B3E
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3e38; /* rgb */ color: rgb(189, 62, 56); /* oklch */ color: oklch(54.5% 0.164 26.7);
Tailwind
colors: {
custom: {
50: '#d97a6f',
500: '#bd3e38',
950: '#000000',
},
}SCSS
$custom: #bd3e38; $custom-light: #d97a6f; $custom-dark: #000000;
JSON
{
"hex": "#bd3e38",
"rgb": {
"r": 189,
"g": 62,
"b": 56
},
"hsl": {
"h": 2.707,
"s": 54.286,
"l": 48.039
},
"oklch": {
"l": 0.54539,
"c": 0.1641,
"h": 26.7
},
"luminance": 0.1455
}Semantic roles & 50–950 ramp
primary
#BD3E38
secondary
#87C6C9
accent
#D7DE4A
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160A07
muted
#847C7A