#BD3D36#BD3D36

#BD3D36 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.4% C 0.165 H 27.2°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#BD3D36
RGB	rgb(189, 61, 54)
HSL	hsl(3, 56%, 48%)
HSV	hsv(3, 71%, 74%)
CMYK	cmyk(0%, 67.7%, 71.4%, 25.9%)
CIE-LAB	lab(44.84, 50.80, 33.06)
CIE-LCH	lch(44.84, 60.61, 33.05°)
OKLab	oklab(54.4% 0.1471 0.0755)
OKLCH	oklch(54.4% 0.165 27.2)
XYZ	xyz(23.3234, 14.4260, 5.0457)
Luminance	0.1442 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3D36 #36B6BD

analogous

#BD3673 #BD3D36 #BD8036

triadic

#BD3D36 #36BD3D #3D36BD

tetradic

#BD3D36 #73BD36 #36B6BD #8036BD

square

#BD3D36 #73BD36 #36B6BD #8036BD

split-complementary

#BD3D36 #36BD80 #3673BD

monochromatic

#5E1E1B #8D2E28 #BD3D36 #D1655F #DF938F

Accessibility & contrast

On white

5.41

#BD3D36 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BD3D36 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D36

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3D36	#FFFFFF	#000000	##FFFFFF
##BD3D36	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615834

Deuteranopia (green-blind)

#817432

Tritanopia (blue-blind)

#D0183C

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3d36;
/* rgb */ color: rgb(189, 61, 54);
/* oklch */ color: oklch(54.4% 0.165 27.2);

Tailwind

colors: {
  custom: {
    50: '#d97a6d',
    500: '#bd3d36',
    950: '#000000',
  },
}

SCSS

$custom: #bd3d36;
$custom-light: #d97a6d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3d36",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 54
  },
  "hsl": {
    "h": 3.111,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.54397,
    "c": 0.16539,
    "h": 27.2
  },
  "luminance": 0.14423
}

Semantic roles & 50–950 ramp

primary

#BD3D36

secondary

#85C6C9

accent

#D7DF49

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD3D36

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →