#BD3673#BD3673

#BD3673 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.1% C 0.179 H 357.2°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#BD3673
RGB	rgb(189, 54, 115)
HSL	hsl(333, 56%, 48%)
HSV	hsv(333, 71%, 74%)
CMYK	cmyk(0%, 71.4%, 39.2%, 25.9%)
CIE-LAB	lab(45.22, 58.20, -3.64)
CIE-LCH	lch(45.22, 58.31, 356.42°)
OKLab	oklab(55.12% 0.1785 -0.0088)
OKLCH	oklch(55.12% 0.179 357.2)
XYZ	xyz(25.4017, 14.6981, 17.7157)
Luminance	0.1469 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3673 #36BD80

analogous

#BD36B7 #BD3673 #BD3C36

triadic

#BD3673 #73BD36 #3673BD

tetradic

#BD3673 #B7BD36 #36BD80 #3C36BD

square

#BD3673 #B7BD36 #36BD80 #3C36BD

split-complementary

#BD3673 #36BD3C #36B7BD

monochromatic

#5E1B39 #8D2856 #BD3673 #D15F93 #DF8FB3

Accessibility & contrast

On white

5.33

#BD3673 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#BD3673 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3673

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3673	#FFFFFF	#000000	##FFFFFF
##BD3673	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#505B75

Deuteranopia (green-blind)

#767470

Tritanopia (blue-blind)

#CC2650

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3673;
/* rgb */ color: rgb(189, 54, 115);
/* oklch */ color: oklch(55.1% 0.179 357.2);

Tailwind

colors: {
  custom: {
    50: '#d6789b',
    500: '#bd3673',
    950: '#000000',
  },
}

SCSS

$custom: #bd3673;
$custom-light: #d6789b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3673",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 115
  },
  "hsl": {
    "h": 332.889,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.5512,
    "c": 0.17871,
    "h": 357.2
  },
  "luminance": 0.14695
}

Semantic roles & 50–950 ramp

primary

#BD3673

secondary

#85C9AB

accent

#DF9B49

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3673

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →