#BD3C74#BD3C74

#BD3C74 is a mid, vivid pink. Relative luminance 0.153; OKLCH L 55.8% C 0.172 H 357.6°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C74
RGB	rgb(189, 60, 116)
HSL	hsl(334, 52%, 49%)
HSV	hsv(334, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 38.6%, 25.9%)
CIE-LAB	lab(46.06, 56.05, -3.00)
CIE-LCH	lch(46.06, 56.13, 356.93°)
OKLab	oklab(55.75% 0.1717 -0.0072)
OKLCH	oklch(55.75% 0.172 357.6)
XYZ	xyz(25.7562, 15.3145, 18.1193)
Luminance	0.1531 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C74 #3CBD85

analogous

#BD3CB5 #BD3C74 #BD443C

triadic

#BD3C74 #74BD3C #3C74BD

tetradic

#BD3C74 #B5BD3C #3CBD85 #443CBD

square

#BD3C74 #B5BD3C #3CBD85 #443CBD

split-complementary

#BD3C74 #3CBD44 #3CB5BD

monochromatic

#601F3B #8F2D57 #BD3C74 #CF6794 #DE96B5

Accessibility & contrast

On white

5.17

#BD3C74 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.06

#BD3C74 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C74

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C74	#FFFFFF	#000000	##FFFFFF
##BD3C74	1.00	5.17	4.06	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.06	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545E76

Deuteranopia (green-blind)

#777671

Tritanopia (blue-blind)

#CC2F53

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd3c74;
/* rgb */ color: rgb(189, 60, 116);
/* oklch */ color: oklch(55.8% 0.172 357.6);

Tailwind

colors: {
  custom: {
    50: '#d57b9b',
    500: '#bd3c74',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c74;
$custom-light: #d57b9b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c74",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 116
  },
  "hsl": {
    "h": 333.953,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.55753,
    "c": 0.17181,
    "h": 357.6
  },
  "luminance": 0.15311
}

Semantic roles & 50–950 ramp

primary

#BD3C74

secondary

#8CC9AE

accent

#DB9D4D

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3C74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →