#BD3C39#BD3C39

#BD3C39 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.3% C 0.166 H 25.7°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C39
RGB	rgb(189, 60, 57)
HSL	hsl(1, 54%, 48%)
HSV	hsv(1, 70%, 74%)
CMYK	cmyk(0%, 68.3%, 69.8%, 25.9%)
CIE-LAB	lab(44.73, 51.35, 31.18)
CIE-LCH	lch(44.73, 60.08, 31.26°)
OKLab	oklab(54.33% 0.1495 0.072)
OKLCH	oklch(54.33% 0.166 25.7)
XYZ	xyz(23.3432, 14.3493, 5.4106)
Luminance	0.1435 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C39 #39BABD

analogous

#BD3978 #BD3C39 #BD7E39

triadic

#BD3C39 #39BD3C #3C39BD

tetradic

#BD3C39 #78BD39 #39BABD #7E39BD

square

#BD3C39 #78BD39 #39BABD #7E39BD

split-complementary

#BD3C39 #39BD7E #3978BD

monochromatic

#5F1E1D #8E2D2B #BD3C39 #D06663 #DE9492

Accessibility & contrast

On white

5.43

#BD3C39 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#BD3C39 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C39

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C39	#FFFFFF	#000000	##FFFFFF
##BD3C39	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605838

Deuteranopia (green-blind)

#807435

Tritanopia (blue-blind)

#D0163D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3c39;
/* rgb */ color: rgb(189, 60, 57);
/* oklch */ color: oklch(54.3% 0.166 25.7);

Tailwind

colors: {
  custom: {
    50: '#d9796f',
    500: '#bd3c39',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c39;
$custom-light: #d9796f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c39",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 57
  },
  "hsl": {
    "h": 1.364,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54329,
    "c": 0.16592,
    "h": 25.7
  },
  "luminance": 0.14346
}

Semantic roles & 50–950 ramp

primary

#BD3C39

secondary

#89C8C9

accent

#DADD4B

background

#FEF7F6

surface

#FCEEEC

border

#D5C9C7

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD3C39

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →