#BD3A43#BD3A43

#BD3A43 is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.3% C 0.167 H 21.0°. Best body text is #FFFFFF at 5.45:1 contrast (WCAG AA passes).

Color values

HEX	#BD3A43
RGB	rgb(189, 58, 67)
HSL	hsl(356, 53%, 48%)
HSV	hsv(356, 69%, 74%)
CMYK	cmyk(0%, 69.3%, 64.6%, 25.9%)
CIE-LAB	lab(44.59, 52.70, 25.04)
CIE-LCH	lch(44.59, 58.35, 25.41°)
OKLab	oklab(54.28% 0.1558 0.0597)
OKLCH	oklch(54.28% 0.167 21)
XYZ	xyz(23.5149, 14.2535, 6.8221)
Luminance	0.1425 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3A43 #3ABDB4

analogous

#BD3A84 #BD3A43 #BD723A

triadic

#BD3A43 #43BD3A #3A43BD

tetradic

#BD3A43 #84BD3A #3ABDB4 #723ABD

square

#BD3A43 #84BD3A #3ABDB4 #723ABD

split-complementary

#BD3A43 #3ABD72 #3A84BD

monochromatic

#5F1D22 #8E2C32 #BD3A43 #D0656C #DE9399

Accessibility & contrast

On white

5.45

#BD3A43 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.85

#BD3A43 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3A43

5.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3A43	#FFFFFF	#000000	##FFFFFF
##BD3A43	1.00	5.45	3.85	5.45
#FFFFFF	5.45	1.00	21.00	1.00
#000000	3.85	21.00	1.00	21.00
##FFFFFF	5.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5842

Deuteranopia (green-blind)

#7F743F

Tritanopia (blue-blind)

#CF163E

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3a43;
/* rgb */ color: rgb(189, 58, 67);
/* oklch */ color: oklch(54.3% 0.167 21.0);

Tailwind

colors: {
  custom: {
    50: '#d87977',
    500: '#bd3a43',
    950: '#000000',
  },
}

SCSS

$custom: #bd3a43;
$custom-light: #d87977;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3a43",
  "rgb": {
    "r": 189,
    "g": 58,
    "b": 67
  },
  "hsl": {
    "h": 355.878,
    "s": 53.036,
    "l": 48.431
  },
  "oklch": {
    "l": 0.54278,
    "c": 0.16685,
    "h": 21
  },
  "luminance": 0.1425
}

Semantic roles & 50–950 ramp

primary

#BD3A43

secondary

#8AC9C5

accent

#DCD24B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD3A43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →