#723ABD#723ABD

#723ABD is a mid, vivid violet. Relative luminance 0.103; OKLCH L 49.1% C 0.194 H 298.5°. Best body text is #FFFFFF at 6.87:1 contrast (WCAG AA passes).

Color values

HEX	#723ABD
RGB	rgb(114, 58, 189)
HSL	hsl(266, 53%, 48%)
HSV	hsv(266, 69%, 74%)
CMYK	cmyk(39.7%, 69.3%, 0%, 25.9%)
CIE-LAB	lab(38.34, 50.97, -59.78)
CIE-LCH	lch(38.34, 78.56, 310.45°)
OKLab	oklab(49.09% 0.0927 -0.1706)
OKLCH	oklch(49.09% 0.194 298.5)
XYZ	xyz(17.6355, 10.2774, 49.1888)
Luminance	0.1028 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723ABD #85BD3A

analogous

#3A43BD #723ABD #B33ABD

triadic

#723ABD #BD723A #3ABD72

tetradic

#723ABD #BD3A43 #85BD3A #3ABDB3

square

#723ABD #BD3A43 #85BD3A #3ABDB3

split-complementary

#723ABD #BDB33A #43BD3A

monochromatic

#3A1D5F #562C8E #723ABD #9265D0 #B393DE

Accessibility & contrast

On white

6.87

#723ABD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.06

#723ABD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723ABD

6.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723ABD	#FFFFFF	#000000	##FFFFFF
##723ABD	1.00	6.87	3.06	6.87
#FFFFFF	6.87	1.00	21.00	1.00
#000000	3.06	21.00	1.00	21.00
##FFFFFF	6.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC1

Deuteranopia (green-blind)

#0059BA

Tritanopia (blue-blind)

#605A77

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #723abd;
/* rgb */ color: rgb(114, 58, 189);
/* oklch */ color: oklch(49.1% 0.194 298.5);

Tailwind

colors: {
  custom: {
    50: '#a174d2',
    500: '#723abd',
    950: '#000000',
  },
}

SCSS

$custom: #723abd;
$custom-light: #a174d2;
$custom-dark: #000000;

JSON

{
  "hex": "#723abd",
  "rgb": {
    "r": 114,
    "g": 58,
    "b": 189
  },
  "hsl": {
    "h": 265.649,
    "s": 53.036,
    "l": 48.431
  },
  "oklch": {
    "l": 0.49091,
    "c": 0.19415,
    "h": 298.5
  },
  "luminance": 0.10278
}

Semantic roles & 50–950 ramp

primary

#723ABD

secondary

#AEC98A

accent

#DC4B9E

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#0F0814

muted

#7F7B83

Preview Lab

Preview with #723ABD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →