#BD3A37#BD3A37
#BD3A37 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.168 H 25.9°. Best body text is #FFFFFF at 5.49:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3A37 |
|---|---|
| RGB | rgb(189, 58, 55) |
| HSL | hsl(1, 55%, 48%) |
| HSV | hsv(1, 71%, 74%) |
| CMYK | cmyk(0%, 69.3%, 70.9%, 25.9%) |
| CIE-LAB | lab(44.41, 52.05, 31.97) |
| CIE-LCH | lch(44.41, 61.09, 31.56°) |
| OKLab | oklab(54.08% 0.1513 0.0734) |
| OKLCH | oklch(54.08% 0.168 25.9) |
| XYZ | xyz(23.1914, 14.1242, 5.1188) |
| Luminance | 0.1412 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.89
Reddish
#C44240
ΔE00 2.62
Cardinal
#C41E3A
ΔE00 5.17
Firebrick
#B22222
ΔE00 5.27
Cherry (survey)
#CF0234
ΔE00 5.36
Dusty Red
#B9484E
ΔE00 5.59
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3A37 #37BABD
analogous
#BD3777 #BD3A37 #BD7D37
triadic
#BD3A37 #37BD3A #3A37BD
tetradic
#BD3A37 #77BD37 #37BABD #7D37BD
square
#BD3A37 #77BD37 #37BABD #7D37BD
split-complementary
#BD3A37 #37BD7D #3777BD
monochromatic
#5E1D1B #8E2B29 #BD3A37 #D16360 #DF9290
Accessibility & contrast
On white
5.49
#BD3A37 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.82
#BD3A37 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3A37
5.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3A37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3A37 | 1.00 | 5.49 | 3.82 | 5.49 |
| #FFFFFF | 5.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F5735
Deuteranopia (green-blind)
#807333
Tritanopia (blue-blind)
#D0103B
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bd3a37; /* rgb */ color: rgb(189, 58, 55); /* oklch */ color: oklch(54.1% 0.168 25.9);
Tailwind
colors: {
custom: {
50: '#d9786e',
500: '#bd3a37',
950: '#000000',
},
}SCSS
$custom: #bd3a37; $custom-light: #d9786e; $custom-dark: #000000;
JSON
{
"hex": "#bd3a37",
"rgb": {
"r": 189,
"g": 58,
"b": 55
},
"hsl": {
"h": 1.343,
"s": 54.918,
"l": 47.843
},
"oklch": {
"l": 0.54081,
"c": 0.16813,
"h": 25.9
},
"luminance": 0.14121
}Semantic roles & 50–950 ramp
primary
#BD3A37
secondary
#86C8C9
accent
#DBDE4A
background
#FEF7F6
surface
#FDEEEC
border
#D5C9C7
text
#160907
muted
#847B7A