#BD39C4#BD39C4

#BD39C4 is a mid, highly saturated purple. Relative luminance 0.177; OKLCH L 59.2% C 0.227 H 325.8°. Best body text is #FFFFFF at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#BD39C4
RGB	rgb(189, 57, 196)
HSL	hsl(297, 55%, 50%)
HSV	hsv(297, 71%, 77%)
CMYK	cmyk(3.6%, 70.9%, 0%, 23.1%)
CIE-LAB	lab(49.17, 68.42, -45.88)
CIE-LCH	lch(49.17, 82.38, 326.16°)
OKLab	oklab(59.15% 0.1876 -0.1275)
OKLCH	oklch(59.15% 0.227 325.8)
XYZ	xyz(32.4125, 17.7327, 53.9294)
Luminance	0.1773 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD39C4 #40C439

analogous

#7739C4 #BD39C4 #C43986

triadic

#BD39C4 #C4BD39 #39C4BD

tetradic

#BD39C4 #C47739 #40C439 #3986C4

square

#BD39C4 #C47739 #40C439 #3986C4

split-complementary

#BD39C4 #86C439 #39C477

monochromatic

#621D65 #8F2B95 #BD39C4 #CD67D3 #DD97E1

Accessibility & contrast

On white

4.62

#BD39C4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.55

#BD39C4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD39C4

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD39C4	#FFFFFF	#000000	##FFFFFF
##BD39C4	1.00	4.62	4.55	4.62
#FFFFFF	4.62	1.00	21.00	1.00
#000000	4.55	21.00	1.00	21.00
##FFFFFF	4.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#156AC8

Deuteranopia (green-blind)

#577AC1

Tritanopia (blue-blind)

#C2507B

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bd39c4;
/* rgb */ color: rgb(189, 57, 196);
/* oklch */ color: oklch(59.2% 0.227 325.8);

Tailwind

colors: {
  custom: {
    50: '#d57cd6',
    500: '#bd39c4',
    950: '#000000',
  },
}

SCSS

$custom: #bd39c4;
$custom-light: #d57cd6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd39c4",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 196
  },
  "hsl": {
    "h": 296.978,
    "s": 54.941,
    "l": 49.608
  },
  "oklch": {
    "l": 0.59152,
    "c": 0.2268,
    "h": 325.8
  },
  "luminance": 0.17731
}

Semantic roles & 50–950 ramp

primary

#BD39C4

secondary

#90CC8D

accent

#DE4A51

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150A14

muted

#837C83

Preview Lab

Preview with #BD39C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →