#7739C4#7739C4

#7739C4 is a mid, highly saturated violet. Relative luminance 0.108; OKLCH L 50.1% C 0.204 H 299.2°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).

Color values

HEX	#7739C4
RGB	rgb(119, 57, 196)
HSL	hsl(267, 55%, 50%)
HSV	hsv(267, 71%, 77%)
CMYK	cmyk(39.3%, 70.9%, 0%, 23.1%)
CIE-LAB	lab(39.30, 54.16, -62.28)
CIE-LCH	lch(39.30, 82.54, 311.01°)
OKLab	oklab(50.08% 0.0995 -0.1778)
OKLCH	oklch(50.08% 0.204 299.2)
XYZ	xyz(19.0322, 10.8335, 53.3022)
Luminance	0.1083 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7739C4 #86C439

analogous

#3940C4 #7739C4 #BD39C4

triadic

#7739C4 #C47739 #39C477

tetradic

#7739C4 #C43940 #86C439 #39C4BD

square

#7739C4 #C43940 #86C439 #39C4BD

split-complementary

#7739C4 #C4BD39 #40C439

monochromatic

#3D1D65 #5A2B95 #7739C4 #9767D3 #B897E1

Accessibility & contrast

On white

6.63

#7739C4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#7739C4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7739C4

6.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7739C4	#FFFFFF	#000000	##FFFFFF
##7739C4	1.00	6.63	3.17	6.63
#FFFFFF	6.63	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CC8

Deuteranopia (green-blind)

#005BC1

Tritanopia (blue-blind)

#655B7B

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7739c4;
/* rgb */ color: rgb(119, 57, 196);
/* oklch */ color: oklch(50.1% 0.204 299.2);

Tailwind

colors: {
  custom: {
    50: '#a475d7',
    500: '#7739c4',
    950: '#000000',
  },
}

SCSS

$custom: #7739c4;
$custom-light: #a475d7;
$custom-dark: #000000;

JSON

{
  "hex": "#7739c4",
  "rgb": {
    "r": 119,
    "g": 57,
    "b": 196
  },
  "hsl": {
    "h": 266.763,
    "s": 54.941,
    "l": 49.608
  },
  "oklch": {
    "l": 0.50078,
    "c": 0.20373,
    "h": 299.2
  },
  "luminance": 0.10834
}

Semantic roles & 50–950 ramp

primary

#7739C4

secondary

#B0CC8D

accent

#DE4A9C

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7739C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →