#BD39B5#BD39B5

#BD39B5 is a mid, highly saturated purple. Relative luminance 0.171; OKLCH L 58.3% C 0.215 H 330.5°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD39B5
RGB	rgb(189, 57, 181)
HSL	hsl(304, 54%, 48%)
HSV	hsv(304, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 4.2%, 25.9%)
CIE-LAB	lab(48.37, 65.96, -38.42)
CIE-LCH	lch(48.37, 76.33, 329.78°)
OKLab	oklab(58.31% 0.1873 -0.1059)
OKLCH	oklch(58.31% 0.215 330.5)
XYZ	xyz(30.7898, 17.0836, 45.3829)
Luminance	0.1708 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD39B5 #39BD41

analogous

#8339BD #BD39B5 #BD3973

triadic

#BD39B5 #B5BD39 #39B5BD

tetradic

#BD39B5 #BD8339 #39BD41 #3973BD

square

#BD39B5 #BD8339 #39BD41 #3973BD

split-complementary

#BD39B5 #73BD39 #39BD83

monochromatic

#5F1D5B #8E2B88 #BD39B5 #D063C9 #DE92DA

Accessibility & contrast

On white

4.76

#BD39B5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.42

#BD39B5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD39B5

4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD39B5	#FFFFFF	#000000	##FFFFFF
##BD39B5	1.00	4.76	4.42	4.76
#FFFFFF	4.76	1.00	21.00	1.00
#000000	4.42	21.00	1.00	21.00
##FFFFFF	4.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D67B8

Deuteranopia (green-blind)

#6079B2

Tritanopia (blue-blind)

#C44973

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd39b5;
/* rgb */ color: rgb(189, 57, 181);
/* oklch */ color: oklch(58.3% 0.215 330.5);

Tailwind

colors: {
  custom: {
    50: '#d57bcb',
    500: '#bd39b5',
    950: '#000000',
  },
}

SCSS

$custom: #bd39b5;
$custom-light: #d57bcb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd39b5",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 181
  },
  "hsl": {
    "h": 303.636,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.58314,
    "c": 0.21517,
    "h": 330.5
  },
  "luminance": 0.17081
}

Semantic roles & 50–950 ramp

primary

#BD39B5

secondary

#89C98C

accent

#DD544B

background

#FDF8FC

surface

#FBEFF8

border

#D4CAD1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD39B5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →