#BD39A2#BD39A2

#BD39A2 is a mid, highly saturated pink. Relative luminance 0.164; OKLCH L 57.3% C 0.201 H 337.2°. Best body text is #FFFFFF at 4.92:1 contrast (WCAG AA passes).

Color values

HEX	#BD39A2
RGB	rgb(189, 57, 162)
HSL	hsl(312, 54%, 48%)
HSV	hsv(312, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 14.3%, 25.9%)
CIE-LAB	lab(47.44, 63.05, -28.67)
CIE-LCH	lch(47.44, 69.27, 335.55°)
OKLab	oklab(57.34% 0.1857 -0.0779)
OKLCH	oklch(57.34% 0.201 337.2)
XYZ	xyz(28.9715, 16.3563, 35.8067)
Luminance	0.1635 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD39A2 #39BD54

analogous

#9639BD #BD39A2 #BD3960

triadic

#BD39A2 #A2BD39 #39A2BD

tetradic

#BD39A2 #BD9639 #39BD54 #3960BD

square

#BD39A2 #BD9639 #39BD54 #3960BD

split-complementary

#BD39A2 #60BD39 #39BD96

monochromatic

#5F1D51 #8E2B7A #BD39A2 #D063BA #DE92CF

Accessibility & contrast

On white

4.92

#BD39A2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#BD39A2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD39A2

4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD39A2	#FFFFFF	#000000	##FFFFFF
##BD39A2	1.00	4.92	4.27	4.92
#FFFFFF	4.92	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D64A5

Deuteranopia (green-blind)

#68789F

Tritanopia (blue-blind)

#C74069

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd39a2;
/* rgb */ color: rgb(189, 57, 162);
/* oklch */ color: oklch(57.3% 0.201 337.2);

Tailwind

colors: {
  custom: {
    50: '#d57bbe',
    500: '#bd39a2',
    950: '#000000',
  },
}

SCSS

$custom: #bd39a2;
$custom-light: #d57bbe;
$custom-dark: #000000;

JSON

{
  "hex": "#bd39a2",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 162
  },
  "hsl": {
    "h": 312.273,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57343,
    "c": 0.20135,
    "h": 337.2
  },
  "luminance": 0.16354
}

Semantic roles & 50–950 ramp

primary

#BD39A2

secondary

#89C996

accent

#DD694B

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD39A2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →