#BD399F#BD399F

#BD399F is a mid, vivid pink. Relative luminance 0.162; OKLCH L 57.2% C 0.199 H 338.4°. Best body text is #FFFFFF at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#BD399F
RGB	rgb(189, 57, 159)
HSL	hsl(314, 54%, 48%)
HSV	hsv(314, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 15.9%, 25.9%)
CIE-LAB	lab(47.30, 62.62, -27.10)
CIE-LCH	lch(47.30, 68.23, 336.60°)
OKLab	oklab(57.2% 0.1853 -0.0734)
OKLCH	oklch(57.2% 0.199 338.4)
XYZ	xyz(28.7080, 16.2509, 34.4190)
Luminance	0.1625 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD399F #39BD57

analogous

#9939BD #BD399F #BD395D

triadic

#BD399F #9FBD39 #399FBD

tetradic

#BD399F #BD9939 #39BD57 #395DBD

square

#BD399F #BD9939 #39BD57 #395DBD

split-complementary

#BD399F #5DBD39 #39BD99

monochromatic

#5F1D50 #8E2B77 #BD399F #D063B7 #DE92CD

Accessibility & contrast

On white

4.94

#BD399F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.25

#BD399F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD399F

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD399F	#FFFFFF	#000000	##FFFFFF
##BD399F	1.00	4.94	4.25	4.94
#FFFFFF	4.94	1.00	21.00	1.00
#000000	4.25	21.00	1.00	21.00
##FFFFFF	4.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F63A2

Deuteranopia (green-blind)

#6A789C

Tritanopia (blue-blind)

#C73F67

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd399f;
/* rgb */ color: rgb(189, 57, 159);
/* oklch */ color: oklch(57.2% 0.199 338.4);

Tailwind

colors: {
  custom: {
    50: '#d57abb',
    500: '#bd399f',
    950: '#000000',
  },
}

SCSS

$custom: #bd399f;
$custom-light: #d57abb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd399f",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 159
  },
  "hsl": {
    "h": 313.636,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57199,
    "c": 0.19929,
    "h": 338.4
  },
  "luminance": 0.16248
}

Semantic roles & 50–950 ramp

primary

#BD399F

secondary

#89C997

accent

#DD6C4B

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD399F

Body copy rendered with the generated semantic roles for this colour.

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