#BD399C#BD399C

#BD399C is a mid, vivid pink. Relative luminance 0.161; OKLCH L 57.1% C 0.197 H 339.6°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX#BD399C
RGBrgb(189, 57, 156)
HSLhsl(315, 54%, 48%)
HSVhsv(315, 70%, 74%)
CMYKcmyk(0%, 69.8%, 17.5%, 25.9%)
CIE-LABlab(47.17, 62.19, -25.52)
CIE-LCHlch(47.17, 67.22, 337.69°)
OKLaboklab(57.06% 0.1848 -0.0689)
OKLCHoklch(57.06% 0.197 339.6)
XYZxyz(28.4508, 16.1481, 33.0645)
Luminance0.1615 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD399C #39BD5A
analogous
#9C39BD #BD399C #BD395A
triadic
#BD399C #9CBD39 #399CBD
tetradic
#BD399C #BD9C39 #39BD5A #395ABD
square
#BD399C #BD9C39 #39BD5A #395ABD
split-complementary
#BD399C #5ABD39 #39BD9C
monochromatic
#5F1D4E #8E2B75 #BD399C #D063B5 #DE92CB

Accessibility & contrast

On white

4.97
#BD399C on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.23
#BD399C on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD399C
4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD399C#FFFFFF#000000##FFFFFF
##BD399C1.004.974.234.97
#FFFFFF4.971.0021.001.00
#0000004.2321.001.0021.00
##FFFFFF4.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#41629F
Deuteranopia (green-blind)
#6B7799
Tritanopia (blue-blind)
#C83D66
Achromatopsia (no color)
#707070

Design tokens & code

CSS
--color: #bd399c;
/* rgb */ color: rgb(189, 57, 156);
/* oklch */ color: oklch(57.1% 0.197 339.6);
Tailwind
colors: {
  custom: {
    50: '#d57ab9',
    500: '#bd399c',
    950: '#000000',
  },
}
SCSS
$custom: #bd399c;
$custom-light: #d57ab9;
$custom-dark: #000000;
JSON
{
  "hex": "#bd399c",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 156
  },
  "hsl": {
    "h": 315,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57058,
    "c": 0.19727,
    "h": 339.6
  },
  "luminance": 0.16145
}

Semantic roles & 50–950 ramp

primary
#BD399C
secondary
#89C999
accent
#DD6F4B
background
#FDF7FB
surface
#FBEEF6
border
#D4C9D0
text
#150A11
muted
#837C80

Preview Lab

Preview with #BD399C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD399C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva