#BD399B#BD399B

#BD399B is a mid, vivid pink. Relative luminance 0.161; OKLCH L 57.0% C 0.197 H 339.9°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD399B
RGB	rgb(189, 57, 155)
HSL	hsl(315, 54%, 48%)
HSV	hsv(315, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 18%, 25.9%)
CIE-LAB	lab(47.12, 62.05, -24.99)
CIE-LCH	lch(47.12, 66.89, 338.06°)
OKLab	oklab(57.01% 0.1847 -0.0674)
OKLCH	oklch(57.01% 0.197 339.9)
XYZ	xyz(28.3665, 16.1143, 32.6204)
Luminance	0.1611 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD399B #39BD5B

analogous

#9D39BD #BD399B #BD3959

triadic

#BD399B #9BBD39 #399BBD

tetradic

#BD399B #BD9D39 #39BD5B #3959BD

square

#BD399B #BD9D39 #39BD5B #3959BD

split-complementary

#BD399B #59BD39 #39BD9D

monochromatic

#5F1D4E #8E2B74 #BD399B #D063B4 #DE92CB

Accessibility & contrast

On white

4.97

#BD399B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#BD399B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD399B

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD399B	#FFFFFF	#000000	##FFFFFF
##BD399B	1.00	4.97	4.22	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#41629E

Deuteranopia (green-blind)

#6B7798

Tritanopia (blue-blind)

#C83D65

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd399b;
/* rgb */ color: rgb(189, 57, 155);
/* oklch */ color: oklch(57.0% 0.197 339.9);

Tailwind

colors: {
  custom: {
    50: '#d57ab8',
    500: '#bd399b',
    950: '#000000',
  },
}

SCSS

$custom: #bd399b;
$custom-light: #d57ab8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd399b",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 155
  },
  "hsl": {
    "h": 315.455,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57012,
    "c": 0.1966,
    "h": 339.9
  },
  "luminance": 0.16112
}

Semantic roles & 50–950 ramp

primary

#BD399B

secondary

#89C999

accent

#DD704B

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD399B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →