#BD3959#BD3959

#BD3959 is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.6% C 0.168 H 10.4°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#BD3959
RGB	rgb(189, 57, 89)
HSL	hsl(345, 54%, 48%)
HSV	hsv(345, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 52.9%, 25.9%)
CIE-LAB	lab(44.90, 54.65, 11.95)
CIE-LCH	lch(44.90, 55.94, 12.33°)
OKLab	oklab(54.65% 0.1657 0.0304)
OKLCH	oklch(54.65% 0.168 10.4)
XYZ	xyz(24.2547, 14.4696, 10.9650)
Luminance	0.1447 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3959 #39BD9D

analogous

#BD399B #BD3959 #BD5B39

triadic

#BD3959 #59BD39 #3959BD

tetradic

#BD3959 #9BBD39 #39BD9D #5B39BD

square

#BD3959 #9BBD39 #39BD9D #5B39BD

split-complementary

#BD3959 #39BD5B #399BBD

monochromatic

#5F1D2D #8E2B43 #BD3959 #D0637E #DE92A5

Accessibility & contrast

On white

5.39

#BD3959 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3959 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3959

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3959	#FFFFFF	#000000	##FFFFFF
##BD3959	1.00	5.39	3.89	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59595A

Deuteranopia (green-blind)

#7B7456

Tritanopia (blue-blind)

#CE1E46

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3959;
/* rgb */ color: rgb(189, 57, 89);
/* oklch */ color: oklch(54.6% 0.168 10.4);

Tailwind

colors: {
  custom: {
    50: '#d77987',
    500: '#bd3959',
    950: '#000000',
  },
}

SCSS

$custom: #bd3959;
$custom-light: #d77987;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3959",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 89
  },
  "hsl": {
    "h": 345.455,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54649,
    "c": 0.16845,
    "h": 10.4
  },
  "luminance": 0.14466
}

Semantic roles & 50–950 ramp

primary

#BD3959

secondary

#89C9BA

accent

#DDBA4B

background

#FEF7F8

surface

#FCEEEF

border

#D5C9CA

text

#160A0B

muted

#847C7C

Preview Lab

Preview with #BD3959

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →