#BD3989#BD3989

#BD3989 is a mid, vivid pink. Relative luminance 0.156; OKLCH L 56.2% C 0.186 H 347.4°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#BD3989
RGB	rgb(189, 57, 137)
HSL	hsl(324, 54%, 48%)
HSV	hsv(324, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 27.5%, 25.9%)
CIE-LAB	lab(46.38, 59.65, -15.31)
CIE-LCH	lch(46.38, 61.58, 345.61°)
OKLab	oklab(56.23% 0.1811 -0.0403)
OKLCH	oklch(56.23% 0.186 347.4)
XYZ	xyz(26.9660, 15.5541, 25.2442)
Luminance	0.1555 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3989 #39BD6D

analogous

#AF39BD #BD3989 #BD3947

triadic

#BD3989 #89BD39 #3989BD

tetradic

#BD3989 #BDAF39 #39BD6D #3947BD

square

#BD3989 #BDAF39 #39BD6D #3947BD

split-complementary

#BD3989 #47BD39 #39BDAF

monochromatic

#5F1D45 #8E2B67 #BD3989 #D063A5 #DE92C0

Accessibility & contrast

On white

5.11

#BD3989 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BD3989 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3989

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3989	#FFFFFF	#000000	##FFFFFF
##BD3989	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A5F8B

Deuteranopia (green-blind)

#717686

Tritanopia (blue-blind)

#CA355C

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3989;
/* rgb */ color: rgb(189, 57, 137);
/* oklch */ color: oklch(56.2% 0.186 347.4);

Tailwind

colors: {
  custom: {
    50: '#d57aab',
    500: '#bd3989',
    950: '#000000',
  },
}

SCSS

$custom: #bd3989;
$custom-light: #d57aab;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3989",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 137
  },
  "hsl": {
    "h": 323.636,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.5623,
    "c": 0.18557,
    "h": 347.4
  },
  "luminance": 0.15551
}

Semantic roles & 50–950 ramp

primary

#BD3989

secondary

#89C9A2

accent

#DD844B

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD3989

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →