#BD395E#BD395E

#BD395E is a mid, vivid pink. Relative luminance 0.146; OKLCH L 54.8% C 0.169 H 7.9°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#BD395E
RGB	rgb(189, 57, 94)
HSL	hsl(343, 54%, 48%)
HSV	hsv(343, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 50.3%, 25.9%)
CIE-LAB	lab(45.02, 55.07, 9.03)
CIE-LCH	lch(45.02, 55.80, 9.31°)
OKLab	oklab(54.78% 0.1676 0.0234)
OKLCH	oklch(54.78% 0.169 7.9)
XYZ	xyz(24.4718, 14.5565, 12.1085)
Luminance	0.1455 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD395E #39BD98

analogous

#BD39A0 #BD395E #BD5639

triadic

#BD395E #5EBD39 #395EBD

tetradic

#BD395E #A0BD39 #39BD98 #5639BD

square

#BD395E #A0BD39 #39BD98 #5639BD

split-complementary

#BD395E #39BD56 #39A0BD

monochromatic

#5F1D2F #8E2B47 #BD395E #D06382 #DE92A8

Accessibility & contrast

On white

5.37

#BD395E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#BD395E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD395E

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD395E	#FFFFFF	#000000	##FFFFFF
##BD395E	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585A5F

Deuteranopia (green-blind)

#7B745B

Tritanopia (blue-blind)

#CE2048

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd395e;
/* rgb */ color: rgb(189, 57, 94);
/* oklch */ color: oklch(54.8% 0.169 7.9);

Tailwind

colors: {
  custom: {
    50: '#d7798b',
    500: '#bd395e',
    950: '#000000',
  },
}

SCSS

$custom: #bd395e;
$custom-light: #d7798b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd395e",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 94
  },
  "hsl": {
    "h": 343.182,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54779,
    "c": 0.16922,
    "h": 7.9
  },
  "luminance": 0.14553
}

Semantic roles & 50–950 ramp

primary

#BD395E

secondary

#89C9B7

accent

#DDB44B

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #BD395E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →